Skip to main content

IAM warns of new driving dangers

New research by the Institute of Advanced Motorists (IAM) reveals the shocking extent to which drivers use their phones and tablets to take selfies, make video calls and watch videos while driving. The findings come from research commissioned this month exclusively by the IAM, which asked 500 drivers how they use their smartphones and tablets in the car. Results show that nine per cent of drivers admitted to taking a selfie while driving ‘in the last month’. This increases to 15 per cent of young driv
July 23, 2015 Read time: 3 mins
New research by the 6187 Institute of Advanced Motorists (IAM) reveals the shocking extent to which drivers use their phones and tablets to take selfies, make video calls and watch videos while driving.

The findings come from research commissioned this month exclusively by the IAM, which asked 500 drivers how they use their smartphones and tablets in the car.

Results show that nine per cent of drivers admitted to taking a selfie while driving ‘in the last month’. This increases to 15 per cent of young drivers aged 18-24 and 19 per cent of 25-35 year olds. Women are less selfie obsessed than men, with just five per cent of women citing they have taken a selfie while driving compared to 12 per cent of men.

Eight per cent of drivers admitted to driving while using a video-calling application such as FaceTime and Skype to make and receive video calls, rising to 16 per cent among 18 to 24 year olds.

An IAM study in 2012 showed that using a smartphone while driving is more dangerous than driving at the legal alcohol limit or when using cannabis. Drivers have much slower reaction times, difficulty staying in the same lane and are less able to adapt to even slowly changing circumstances.

IAM’s chief executive officer, Sarah Sillars said: “Everyone knows how dangerous using a smartphone or tablet is while driving. That’s why it’s shocking to see new trends like taking selfies and making video calls becoming common practice.  

“Safe driving is everyone’s responsibility and more must be done to catch drivers using these devices dangerously by increasing the fines and points for smartphone and tablet use at the wheel – there is simply no excuse.

“Campaigns must also be introduced that raise awareness of the prevalence of the issue in society and make this behaviour socially unacceptable as drink-driving”.

Other findings include: Seven per cent of drivers admit to watching videos and stream catch-up television on the road, rising to 13 per cent of drivers aged 18-24 and 15 per cent of 25-32 year olds.

Eighteen per cent of drivers have accessed the internet using their smartphone or tablet, rising to 27 per cent of drivers aged 18-24 and 34 per cent of drivers aged 25-34.

Despite this, the number of drivers given penalty points for using a smartphone at the wheel fell by more than 40 per cent in 2014.

For more information on companies in this article

Related Content

  • Uber takes on European critics
    July 13, 2015
    Uber's director of public policy for Europe, Simon Hampton, has suggested that he sees a chance at winning over governments pursuing legal action against the company. “If you're in a city Uber hasn't come to yet, then creating a group of people to say they want Uber and to put pressure on local politicians - that's hard," Hampton said at a panel discussion in the European Parliament, reports euractiv.com. Uber has faced legal inquiries in the Netherlands, Germany, Spain, Belgium, Italy and Portugal ov
  • Drivers ‘could make £500 a month’ via peer-to-peer car rental, says Turo
    November 12, 2018
    UK drivers could earn £500 a month by making their idle vehicle available to renters on Turo’s peer-to-peer car-sharing service, the company says. Turo carried out a poll of 2,000 UK motorists which revealed the average Brit spends under nine hours a week behind the wheel. UK drivers also leave their car unused for three days each week, the company adds. Xavier Collins, Turo’s UK director, says many drivers spend a small fortune on cars but never realise their full potential. “For the vast majority of
  • Cybercrime is not a remote threat for toll operations
    February 8, 2017
    The rise of cybercrime is starting to impact tolling concessions, as Colin Sowman discovers. Yahoo’s revelation that it has taken two years to discover that it had suffered a security breach resulting in hackers stealing the details of 500 million users is shocking - although the hackers only gained access to users’ names, contact details and encrypted passwords.
  • Varying acceptance of tolling in Africa
    January 6, 2016
    Tolling technology is now at an advanced state but governments have a key role in ensuring the success of schemes as is evident in Africa. Shem Oirere reports. According to the African Development Bank, the continent has an estimated $46bn of infrastructure financing deficit. The bank says sub-Saharan Africa requires $93bn annually to meet its infrastructure development needs - but only half of the financing is available.