Skip to main content

Global tour bus operator increasing use of GreenRoad technology

GreenRoad, a specialist in driver performance and safety management, has announced that Big Bus Tours, the largest operator of open-top sightseeing tours in the world, is expanding its use of GreenRoad from London, Dubai and Abu Dhabi to its fleet of 17 buses touring San Francisco. It is also considering deploying GreenRoad in a further 88 buses in Hong Kong, Shanghai, Washington DC, Las Vegas and Miami.
July 13, 2012 Read time: 2 mins
RSS4495 GreenRoad, a specialist in driver performance and safety management, has announced that Big Bus Tours, the largest operator of open-top sightseeing tours in the world, is expanding its use of GreenRoad from London, Dubai and Abu Dhabi to its fleet of 17 buses touring San Francisco. It is also considering deploying GreenRoad in a further 88 buses in Hong Kong, Shanghai, Washington DC, Las Vegas and Miami.

GreenRoad has already reduced driving risk by 60 per cent for the 70 buses in London where it has been in use by 110 drivers since 2010. The blameworthy incident rate is now just 1 per 20,992km. Dubai and Abu Dhabi have also seen driving performance improve.

Using mobile and cloud technology, GreenRoad provides drivers with instant feedback about their manoeuvres using the traffic light LEDs on the dashboard as well as detailed analysis and recommendations for drivers and depot managers.

Rather than relying on the feedback from customers and the police, which tends to focus on problems, Big Bus can now understand exactly how its drivers are performing and is looking at rewarding those drivers with the safest GreenRoad scores.

For more information on companies in this article

Related Content

  • Need for balance on UK speed enforcement funding cuts
    February 2, 2012
    Trevor Ellis, Chairman of the ITS UK Enforcement Interest Group, considers the implications of the UK Government's decision to withdraw funding for road safety camera partnerships
  • Increased traffic forecasts underline need for well maintained roads
    March 19, 2015
    New traffic forecasts from the Department for Transport underlined the need for greater investment to improve the condition of the UK’s road network. The Road Traffic Forecasts 2015 predicts that levels of traffic will increase on motorways and major roads by up to 60 per cent in 2040 compared with 2010 levels. For principal roads the increase from 2010 to 2040 could be as high as 51% and for minor roads the prediction is up to 54 per cent. Car ownership is predicted to increase from 25 million in 2010 to 3
  • TfL ‘fastest growing contactless merchant in Europe’
    March 17, 2015
    Transport for London (TfL) claims to be the fastest growing contactless Visa merchant in Europe and the UK for Mastercard and American Express just six months after it was launched on London Underground, tram, DLR, London Overground, buses and most National Rail services in London. The world leading technology is now being used by millions of customers, providing them with easier and more convenient journeys. Customers using contactless pay the same adult-rate pay as you go fare as Oyster and benefit from h
  • Archer sets eVTOL sights on Abu Dhabi
    October 20, 2023
    60–90-minute car commutes to be replaced by 10-20 minute electric air taxi flights