Skip to main content

German consumers concerned about electric car practicalities

German consumers are concerned about the practicalities of owning an electric car, according to a survey by market research company GfK. For 54 per cent of those interested in buying an electric car, purchase premiums and tax benefits were not a reason to choose one. However, three out of four consumers looking to buy a new car considered the environmental aspects and low noise of an electric vehicle to be important. Lower maintenance costs compared to petrol or diesel vehicles were also key, while 72 per c
May 5, 2016 Read time: 2 mins

German consumers are concerned about the practicalities of owning an electric car, according to a survey by market research company GfK. For 54 per cent of those interested in buying an electric car, purchase premiums and tax benefits were not a reason to choose one. However, three out of four consumers looking to buy a new car considered the environmental aspects and low noise of an electric vehicle to be important. Lower maintenance costs compared to petrol or diesel vehicles were also key, while 72 per cent considered low fuel consumption costs to be important.

While two thirds thought the cost of buying an electric car was too high, 56 per cent were worried about their reach and half were worried that there were not enough charging points. Some 75 per cent said that they would want a charging point at home and 37 per cent required one at work, where longer charging times were seen as acceptable. However, 46 per cent said that it would be important to be able to charge the car quickly at a petrol station. GfK emphasised that home charging points were a precondition of electric mobility expanding.

"The results of the study indicate that charging at home is a basic requirement for the further spread of electric mobility," commented Philipp Schmidt, energy and environment expert at GfK. "In addition, it is important to provide the widest possible charging network.”

Emotional aspects such as driving pleasure, however, were mentioned by only six per cent of respondents as a reason for driving an electric car. "The emotional aspects of electric cars have obviously not yet arrived in the minds of consumers," said Bettina Saffer, automotive expert at GfK. "However, these are crucial when it comes to buying a car."

Related Content

  • February 2, 2012
    Enforcement - still a dirty word?
    A friend of mine's wife used to work on a ladies' magazine. A mid-shelf affair, it would contain the usual round of photo stories on this season's look, interviews with celebrities - some of whom I'd almost heard of - and those 'What does he really think of me?/Why do men act the way they do?' questionnaires.
  • February 3, 2012
    The future of in-vehicle navigation systems
    TRL's Alan Stevens looks at the evolution and future prospects of in-vehicle navigation devices. Human-Machine Interaction (HMI) plays a crucial role in the safety of vehicles on our roads. Until we achieve full automation (and that's a debatable prospect anyway) a driver's interaction with the vehicle - all the controls, information and systems - holds a pivotal role in safe driving.
  • March 16, 2015
    Report analyses multiple ITS projects to highlight cost and benefits
    Every year in America cost benefit analysis is carried out on dozens of ITS installations and pilot studies and the findings, along with the lessons learned, are entered into the Department of Transportation’s (USDOT’s) web-based ITS Knowledge Resources database. This database holds more than 1,600 reports and periodically the USDOT reviews the material on file to draw conclusions from this wider body of evidence. It has just published one such review ITS Benefits, Costs, and Lessons Learned: 2014 Update Re
  • July 8, 2016
    New Yorkers and Californians ready for autonomous cars – Volvo survey
    A Volvo Cars survey of 50,000 global drivers found that nine out of ten New Yorkers and 86 per cent of residents in California feel that autonomous cars could make life easier. The survey, Future of Driving survey, indicated that residents of Pennsylvania, Illinois and Texas are less convinced than the average consumer about the safety benefits of autonomous driving. Only about half of Illinois respondents would trust an autonomous car to make decisions about safety, ten per cent less than the national a