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Four-year Florida traffic management deal for Iteris

Hillsborough County contract involves C/AV support as well as signal phasing
By Adam Hill May 13, 2025 Read time: 1 min
Iteris will provide signal system operational monitoring and control (© Andrii Biletskyi | Dreamstime.com)

Iteris has been awarded a four-year traffic management deal in Florida which the firm says could be worth $10m over time.

The task order-based, 'indefinite delivery indefinite quantity' contract from the Hillsborough County Board of County Commissioners is for engineering services to support the county's traffic management centre (TMC).

The area has more than 1.5 million residents, and is the most populous county in the US state, outside of the Miami area.

Iteris' remit is to provide signal system operational monitoring and control; connected emergency vehicle signal priority and preemption; traffic incident detection, support and management; smart workzone traffic control; connected traveller information; signal retiming, phasing and coordination; TMC communication and integration; transit signal prioritisation; and connected and autonomous vehicle support.

Anita Vandervalk-Ostrander, regional VP of mobility professional services at Iteris, says: “We have helped to support the management and operation of the region’s mobility infrastructure since 2010, and we’re happy to continue working with them to improve mobility and ensure the region is equipped to accommodate emerging technologies such as connected and automated vehicles.”

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