First bus chooses Future Platforms to develop mobile offering

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty. The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options. James Timperley, director of retail development at First Bus said: “At First Bus we are
January 11, 2018 Read time: 1 min

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty.

The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options.

James Timperley, director of retail development at First Bus said: “At First Bus we are committed to investing in new technology and we’re pleased to be working alongside Future Platforms as part of our ongoing commitment to develop and improve our customer-facing apps. The use of our mTickets app is exceeding expectations and continues to grow daily and so we are looking to evolve this app, with Future Platforms, as part of our ongoing commitment to make bus travel a convenient, simple and attractive experience for our customers.”

Related Content

  • October 25, 2022
    UITP highlights mass transit changes
    Increasingly, public transport passengers will no longer need to carry a dedicated smartcard ticket to travel, as technology enables virtually any type of contactless payment system to take over the role.
    Read More
  • June 27, 2018
    An innovation lab – not a burden
    Travellers want to be able to book multimodal journeys easily – and to be informed of problems and alternatives as they go. Adam Roark might just be able to help, finds Ben Spencer. The global shift in transportation towards members of the public wanting access to multimodal journeys is rapidly changing how people pay and plan ahead. Buying tickets from a machine and dealing with the frustration of discovering your train is cancelled is a scenario commuters want to avoid through technology’s ability to
    Read More
  • December 5, 2017
    Hamburg’s on-demand alternative to commuting by car
    As Hamburg is confirmed as the host for the 2021 ITS World Congress, David Crawford looks at the city’s moves towards enabling MaaS-type operations. Germany’s second-largest city, Hamburg, is pinning its civic reputation on having its promised all-electric, on-demand, shuttle bus ridesharing service up and running by 2018. Partners in the three-year project are regional metro and bus service provider Hamburger Hochbahn and Volkswagen Group’s Berlinbased mobility innovation subsidiary Moia, which was set
    Read More
  • January 19, 2018
    Europe’s number one leading Mobility as a Service conference says the future of transport lies in delivering change
    First hand reports on the rapid progress being made, as well as the obstacles being faced, by Mobility as a Service projects across Europe dominate the agenda of the second “MaaS Market Concept to Delivery” conference taking place in London next month. Speakers will cover the political and regulatory implications, open data, technology and common standards, demand responsive transport and future business models. This is Europe’s number one leading MaaS event and it includes presentations from Port
    Read More

Highlighted Content