First bus chooses Future Platforms to develop mobile offering

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty. The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options. James Timperley, director of retail development at First Bus said: “At First Bus we are
January 11, 2018 Read time: 1 min

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty.

The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options.

James Timperley, director of retail development at First Bus said: “At First Bus we are committed to investing in new technology and we’re pleased to be working alongside Future Platforms as part of our ongoing commitment to develop and improve our customer-facing apps. The use of our mTickets app is exceeding expectations and continues to grow daily and so we are looking to evolve this app, with Future Platforms, as part of our ongoing commitment to make bus travel a convenient, simple and attractive experience for our customers.”

Related Content

  • San Francisco bans facial recognition
    July 23, 2019
    San Francisco has become the first US city to ban facial recognition software – and it is a move which has implications for transit agencies as well as police forces worldwide Big Brother is watching you’, goes the famous saying. Well, not in San Francisco he isn’t. Legislators in the Californian city – home to the tech gold rush and embracers of all things forward-looking – have decided that, after all, there should be limits to technology’s hold over us. By a margin of eight votes to one, the city’s
    Read More
  • ITS Australia Awards: finalists revealed
    November 29, 2022
    Cisco, Moovit and Q-Free are among the companies up for 13th ITS Australia Annual Awards
    Read More
  • Copenhagen: everything's gone green
    October 3, 2018
    As the ITS World Congress arrives in Copenhagen, Adam Hill finds out how Dynniq has been helping traffic flow – and CO2 reduction - in the Danish capital. Most of the time, ‘breathing easier’ is just an expression which indicates a metaphorical sigh of relief that something has worked out alright. But it can be literally true, too. Respiratory and other potential health problems which stem from pollution in the world’s increasingly urbanised environments have been well publicised and governments are
    Read More
  • Go-Ahead partners with CitySwift platform
    October 30, 2024
    Platform is designed to maximise network reliability and punctuality
    Read More

Highlighted Content