First bus chooses Future Platforms to develop mobile offering

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty. The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options. James Timperley, director of retail development at First Bus said: “At First Bus we are
January 11, 2018 Read time: 1 min

UK-based First Bus has selected Future Platforms to collaborate on a customer-first strategy which will gain an insight into its passengers and deliver evolved and smarter mobile services. It is anticipated to streamline operational efficiencies and increase uptake and loyalty.

The project will focus on the passengers' first-to-last-mile needs by offering improved support and easier ticket purchasing options.

James Timperley, director of retail development at First Bus said: “At First Bus we are committed to investing in new technology and we’re pleased to be working alongside Future Platforms as part of our ongoing commitment to develop and improve our customer-facing apps. The use of our mTickets app is exceeding expectations and continues to grow daily and so we are looking to evolve this app, with Future Platforms, as part of our ongoing commitment to make bus travel a convenient, simple and attractive experience for our customers.”

Related Content

  • April 16, 2018
    Turning information into stories
    IBTTA says its TollMiner tool can transform transportation planning. Here, the tolling organisation explains how it works – and what part it might play in Donald Trump’s infrastructure plan. Imagine being able to turn the black-and-white numbers in a spreadsheet into graphics and visualisations that tell a compelling story about essential transportation infrastructure. Having easy access to the solid, reliable data you need to plan surface transportation projects and assign project resources based on
    Read More
  • January 15, 2015
    MasterCard and Masabi integrate mobile ticketing
    A global partnership between MasterCard and mobile ticketing provider Masabi is set to combine MasterCard’s payment technology with Masabi’s JustRide mobile ticketing platform, providing consumers with a faster and more convenient way to get around a city’s transit system. Masabi will integrate MasterPass, MasterCard’s secure digital payment service, into JustRide, enabling consumers to pay for their ticket with a simple touch. The first city to benefit from this alliance will be Athens, where passe
    Read More
  • August 7, 2018
    Motown morphs into Mobility City
    Detroit was once a byword for urban decay – but ITS America recently held its annual meeting there. This gave David Arminas a chance to assess how fast Motor City is moving down the road to recovery. Motor City, as Detroit is still called, was on its financial knees only five short years ago. The future looked bleak as the city and greater urban area bled jobs and population. It was on 18 July 2013 that Motown, as Detroit is also known, filed for Chapter 9 bankruptcy protection, the
    Read More
  • December 14, 2012
    Contactless payments introduced on London's buses
    Bus passengers in London can now use their use their contactless debit, credit or charge card to touch in on the yellow Oyster card readers and pay the single Oyster fare on any of London's 8,500 buses. Introducing the scheme, Transport for London (TfL) says the new payment option will also be good news for the approximately 36,000 people per day who board a bus and find they have insufficient pay as you go balance on their Oyster to pay for their journey as they will be able to use the other card they may
    Read More

Highlighted Content