Skip to main content

FIA launches road safety initiative: #ParkYourPhone when on the road

European MEP Dieter Liebrech Koch, FIA Region I and its member Clubs are launching #ParkYourPhone, a campaign to encourage responsible smartphone use in traffic. The campaign will be rolled out across Europe the Middle East and Africa by FIA Clubs in autumn 2017. MEP Koch said that while Europe has done much to improve safety, be it on technical improvements of the vehicles, better training for road users or infrastructure, new technologies, such as smart phones and tablets, bring about new challenges.
September 28, 2017 Read time: 2 mins
European MEP Dieter Liebrech Koch, 8054 FIA Region I and its member Clubs are launching #ParkYourPhone, a campaign to encourage responsible smartphone use in traffic. The campaign will be rolled out across Europe the Middle East and Africa by FIA Clubs in autumn 2017.


MEP Koch said that while Europe has done much to improve safety, be it on technical improvements of the vehicles, better training for road users or infrastructure, new technologies, such as smart phones and tablets, bring about new challenges.

European Commissioner for Transport, Violeta Bulc, supported FIA Region 1’s initiative, saying, “With smartphones becoming more popular than ever, it seems increasingly difficult to take our eyes off the screen. In fact, distracted driving is the cause of a growing number of road deaths and injuries. It is vital that we keep our attention on the road. As Transport Commissioner, road safety is one of my ongoing priorities. A simple way to reduce accidents is to keep your eyes on the road and off your smartphone.”

FIA President and UN Secretary-General’s special envoy for road safety, Jean Todt, said “Road safety is among my top priorities. Drivers, cyclists and pedestrians need to understand the dangers of using smartphones in traffic. To combat the 3,500 lives lost every day in road accidents, I urge all road users to park their phones when they are in traffic.”

FIA Region I director general, Laurianne Krid, said: “There are many ways to be active in traffic, from a young to an older age. FIA Region I and its member Clubs believe that lifelong learning is key to ensure the safest roads. This campaign reminds us of the many distractions that cross our path on a daily basis and encourages everyone to #ParkYourPhone and remain focussed on the road while in traffic.”

Related Content

  • April 9, 2014
    ITS homes in on cycling safety
    A new generation of ITS equipment is helping road authorities get to grips with cycle safety – and not a moment too soon as Colin Sowman discovers. Cyclists - remember them? Apparently not. At least not according to the OECD 2013 report Cycling, Health and Safety which contains the statement: ‘Cyclists are often forgotten in the design of the road traffic system’. Looking through the statistics that exist (each country appears to compile them differently) it is not difficult to see how such a conclusion cou
  • April 7, 2017
    Ertico weaves tunnel visions into the ‘big picture’
    As he takes the wheel at Ertico - ITS Europe, Jacob Bangsgaard talks to ITS International about the challenges and opportunities facing the organisation and the ITS industry. Ertico - ITS Europe’s new CEO, Jacob Bangsgaard, is no stranger to the organisation having spent five years there before moving to the FIA (Federation Internationale de l’Automobile) in 2006. Four years later he became director general of the FIA’s Region I (EMEA), which represents more than 100 mobility clubs, and in 2012 he joined Er
  • April 7, 2017
    Ertico weaves tunnel visions into the ‘big picture’
    As he takes the wheel at Ertico - ITS Europe, Jacob Bangsgaard talks to ITS International about the challenges and opportunities facing the organisation and the ITS industry. Ertico - ITS Europe’s new CEO, Jacob Bangsgaard, is no stranger to the organisation having spent five years there before moving to the FIA (Federation Internationale de l’Automobile) in 2006. Four years later he became director general of the FIA’s Region I (EMEA), which represents more than 100 mobility clubs, and in 2012 he joined Er
  • August 21, 2018
    Big wheels keep on turnin’
    Many of the great and the good in the global mobility sector gathered at this year’s Movin’ On event in Montreal. Measured regulation of technologies and safety issues were major themes, reports David Arminas. *Bibendum is the original name for the Michelin Man, the symbol of the Michelin tyre company Autonomous vehicles, platooning, smart intersections and safety – these were the talking points over two-and-a-half days of the Movin’ On event in Montreal, Canada. Everyone in the mobility sector is at the