FIA launches road safety initiative: #ParkYourPhone when on the road

European MEP Dieter Liebrech Koch, FIA Region I and its member Clubs are launching #ParkYourPhone, a campaign to encourage responsible smartphone use in traffic. The campaign will be rolled out across Europe the Middle East and Africa by FIA Clubs in autumn 2017. MEP Koch said that while Europe has done much to improve safety, be it on technical improvements of the vehicles, better training for road users or infrastructure, new technologies, such as smart phones and tablets, bring about new challenges.
September 28, 2017 Read time: 2 mins
European MEP Dieter Liebrech Koch, 8054 FIA Region I and its member Clubs are launching #ParkYourPhone, a campaign to encourage responsible smartphone use in traffic. The campaign will be rolled out across Europe the Middle East and Africa by FIA Clubs in autumn 2017.


MEP Koch said that while Europe has done much to improve safety, be it on technical improvements of the vehicles, better training for road users or infrastructure, new technologies, such as smart phones and tablets, bring about new challenges.

European Commissioner for Transport, Violeta Bulc, supported FIA Region 1’s initiative, saying, “With smartphones becoming more popular than ever, it seems increasingly difficult to take our eyes off the screen. In fact, distracted driving is the cause of a growing number of road deaths and injuries. It is vital that we keep our attention on the road. As Transport Commissioner, road safety is one of my ongoing priorities. A simple way to reduce accidents is to keep your eyes on the road and off your smartphone.”

FIA President and UN Secretary-General’s special envoy for road safety, Jean Todt, said “Road safety is among my top priorities. Drivers, cyclists and pedestrians need to understand the dangers of using smartphones in traffic. To combat the 3,500 lives lost every day in road accidents, I urge all road users to park their phones when they are in traffic.”

FIA Region I director general, Laurianne Krid, said: “There are many ways to be active in traffic, from a young to an older age. FIA Region I and its member Clubs believe that lifelong learning is key to ensure the safest roads. This campaign reminds us of the many distractions that cross our path on a daily basis and encourages everyone to #ParkYourPhone and remain focussed on the road while in traffic.”

For more information on companies in this article

FIA

Related Content

  • Speeding the recovery of stranded commercial vehicles is paying dividends in Georgia
    April 9, 2014
    Delcan’s Cheryl-Marie Hansberger details how Georgia’s Towing and Recovery Incentive Program (TRIP) has improved road safety and helped to reduce traffic congestion in the metro Atlanta region. By 2008, steady increases in population had led the Texas Transportation Institute to declare Atlanta, Georgia to be the third most congested city in the US. In an effort to increase road user safety and mitigate the effects of traffic, the Georgia Department of Transportation (GDOT) and its local partners have imple
    Read More
  • The path to safer roads: America can learn from Europe’s example, says Verra Mobility
    May 1, 2024
    Many US states are establishing road safety programmes that will inspire others. TJ Tiedje, vice president commercial at Verra Mobility, explains why this is important
    Read More
  • The rise and rise of robo-car
    July 23, 2019
    When it comes to driverless cars, there are many variables – but one thing is for certain: autonomous driving will have a significant impact on vehicle design, says Andreas Herrmann The transition to autonomous vehicles (AVs) means that many of the factors which have shaped automotive design for the past 130 years no longer apply. At present, the design of a car is largely determined by the anticipated direction of travel: the car’s silhouette immediately shows where the front and back are. Driverless ve
    Read More
  • HGVs on Welsh bus lanes threaten road safety
    May 11, 2018
    Campaigners in Wales are worried that plans to allow heavy goods vehicles (HGVs) to use bus lanes will put vulnerable road users at risk and affect the reliability of buses. The Campaign for Better Transport, along with four other non-government organisations and charities, has written to Ken Skates, the cabinet secretary for economy and transport. Philippa Edmunds from Campaign for Better Transport, says: “We are writing to voice our concern about Nick Jones’ plans and we believe just a cursory
    Read More

Highlighted Content