Skip to main content

Electrified transmissions to become the preferred choice for premium OEMs

New analysis from Frost & Sullivan predicts that electrified transmissions will experience increased penetration in both European and North American regions due to the increased focus on hybrid vehicles and their positive impact on emissions and fuel economy. However, end-user preference for automatic transmissions (AT) in North America and for manual transmissions (MT) in Europe will dictate the market penetration of the type of transmission technology with integrated electric motors.
June 21, 2012 Read time: 2 mins
RSSNew analysis from Frost & Sullivan predicts that electrified transmissions will experience increased penetration in both European and North American regions due to the increased focus on hybrid vehicles and their positive impact on emissions and fuel economy. However, end-user preference for automatic transmissions (AT) in North America and for manual transmissions (MT) in Europe will dictate the market penetration of the type of transmission technology with integrated electric motors.

The Electrification of Transmissions in Europe and North America study finds that the electrified transmissions market sales are set to grow to 1.3 million units in the North American and European markets by 2017. AT will be the prime choice for electrification, followed by dual-clutch transmissions (DCT), although the electric drive axle systems (EDAS) will prove to be a tough competitor.

“The demand for lower emissions and increased fuel economy has sharpened the focus on hybrid vehicles,” says Frost & Sullivan senior research analyst Bharath Kumar Srinivasan. “While the integrated technology solutions are driven by the hybrid market itself, the technologies being quick and simple solutions, offer original equipment manufacturers (OEMs) an easier way to hybridise the vehicles without making too many modifications to the engine, chassis and vehicle as a whole.”

In North America, the electrification of automatic transmissions (ATs) will suit the transmission manufacturer as there is no necessity to modify manufacturing setups of ATs; replacing the torque converter with an electric motor offers improved results. On the other hand, driving patterns and dynamics particular to Europe have led to the emergence of both transmission electrification and EDAS systems, which will vie for the top spot in Europe.

Related Content

  • Huge global OEM connected car system shipments predicted
    May 2, 2012
    OEM connected car system shipments are expected to grow from 8.22 million in 2012 to 39.5 million in 2016. While the United States and Western Europe remain the leading regions, car OEMs such as GM, Toyota, Nissan, Hyundai, and Mercedes Benz increasingly look to China as the next major expansion area for launching connected car solutions in order to maintain or enhance their competitive position in this fledgling market.
  • Imperatives to shape extended mobility ecosystems of tomorrow
    April 10, 2014
    New survey shows cities ill prepared to meet the increasing demand for urban mobility. Most of the world’s cities are ill-equipped to cope with the predicted increase in demands on urban travel – that is the stark finding of the second ‘Future of Urban Mobility’ study carried out by global management consultancy Arthur D. Little. Compiled in association with the International Association of Public Transport (UITP), the survey examines and rates urban mobility in 84 cities worldwide against an extended set o
  • Another section of West Coast Green Highway EV charging infrastructure announced
    April 19, 2012
    The Washington State Department of Transportation (WSDOT) has selected AeroVironment to manufacture, supply, install and operate a network of nine fast-charging stations for electric vehicles on Interstate 5 and US 2. Stations will be located every 40 to 60 miles along stretches of I-5 between the Canadian border and Everett and between Olympia and the Oregon border, as well as along US 2 between Everett and Leavenworth.
  • Traffic Technology Services expands to Europe
    November 19, 2015
    US-based Traffic Technology Services (TTS) is expanding into Europe, with the creation of a subsidiary, TTS Europe, to expand the company in connected vehicle application data content. The new company will be based in Munich, headed by Dr Frank Offermann as CEO and will officially open in 2016. TTS is the developer of the Personal Signal Assistant product portfolio, used by OEMs and Tier 1s in various connected vehicle applications from engine management to recommended speeds for eco-driving. TTS is now