Skip to main content

Electrified transmissions to become the preferred choice for premium OEMs

New analysis from Frost & Sullivan predicts that electrified transmissions will experience increased penetration in both European and North American regions due to the increased focus on hybrid vehicles and their positive impact on emissions and fuel economy. However, end-user preference for automatic transmissions (AT) in North America and for manual transmissions (MT) in Europe will dictate the market penetration of the type of transmission technology with integrated electric motors.
June 21, 2012 Read time: 2 mins
RSSNew analysis from Frost & Sullivan predicts that electrified transmissions will experience increased penetration in both European and North American regions due to the increased focus on hybrid vehicles and their positive impact on emissions and fuel economy. However, end-user preference for automatic transmissions (AT) in North America and for manual transmissions (MT) in Europe will dictate the market penetration of the type of transmission technology with integrated electric motors.

The Electrification of Transmissions in Europe and North America study finds that the electrified transmissions market sales are set to grow to 1.3 million units in the North American and European markets by 2017. AT will be the prime choice for electrification, followed by dual-clutch transmissions (DCT), although the electric drive axle systems (EDAS) will prove to be a tough competitor.

“The demand for lower emissions and increased fuel economy has sharpened the focus on hybrid vehicles,” says Frost & Sullivan senior research analyst Bharath Kumar Srinivasan. “While the integrated technology solutions are driven by the hybrid market itself, the technologies being quick and simple solutions, offer original equipment manufacturers (OEMs) an easier way to hybridise the vehicles without making too many modifications to the engine, chassis and vehicle as a whole.”

In North America, the electrification of automatic transmissions (ATs) will suit the transmission manufacturer as there is no necessity to modify manufacturing setups of ATs; replacing the torque converter with an electric motor offers improved results. On the other hand, driving patterns and dynamics particular to Europe have led to the emergence of both transmission electrification and EDAS systems, which will vie for the top spot in Europe.

Related Content

  • Growing acceptance of autonomous driving ‘allows for growth opportunities’
    April 14, 2016
    New analysis from Frost & Sullivan, Strategic Outlook of Global Autonomous Driving Market in 2016, indicates that the autonomous driving market is all set to receive a huge boost with 80 per cent of automotive original equipment manufacturers (OEMs) looking to finalise their automation technology roadmap in 2016. This trend is expected to pave the way for new business models in the automotive ecosystem. Once the market establishes a conducive testing environment and develops improved sensing capabilities, t
  • Vidsys announces offices in Europe and Middle East
    May 18, 2012
    VidSys, a leading provider of Physical Security Information Management (PSIM) software that allows organisations to resolve business and security situations in real time, has opened offices in Europe and the Middle East.
  • PTV establishing subsidiary in Mexico
    March 22, 2012
    German software provider PTV AG is opening a new subsidiary, PTV América Latina, with headquarters in Mexico City, to offer cities, engineering offices and universities advanced software solutions and professional consulting services for traffic and transportation planning. The new company will be in charge of opening up new business opportunities in all Spanish-speaking countries in Latin America - from Mexico and the Caribbean countries in the North to Argentina and Chile in the South. PTV's Support Cent
  • Trends in automotive technology
    March 14, 2012
    Continental has become a leading player in vehicle technology and telematics. The firm’s executive board chairman Elmar Degenhart describes to Jason Barnes Continental’s views on the ‘megatrends’ of the automotive industry Strategic moves to diversify Continental’s business from rubber-related products began in the late 1990s with the acquisition of ITT Teves and its brake business. This brought on board know-how relating to the then new electronic stability control (ESC) systems which today form an import