Skip to main content

Eight out of eleven OEMs focusing on global mobility market

According to Frost and Sullivan, eight out of eleven major global original equipment manufacturers (OEMs) are focusing on the global mobility market, investing in a range of key solutions including products like electric vehicles (EVs), micro-mobility, and services like car-sharing and leasing. New mobility strategies of key global OEMs are gathering pace and the future of mobility is already here. The report, Competitive Benchmarking and Comparative Analysis of the Mobility Strategies of Key Global OEMs, o
May 9, 2013 Read time: 3 mins
According to Frost & Sullivan, eight out of eleven major global original equipment manufacturers (OEMs) are focusing on the global mobility market, investing in a range of key solutions including products like electric vehicles (EVs), micro-mobility, and services like car-sharing and leasing. New mobility strategies of key global OEMs are gathering pace and the future of mobility is already here.

The report, Competitive Benchmarking and Comparative Analysis of the Mobility Strategies of Key Global OEMs, offers an in-depth examination of micro-mobility, microcars, cars-haring, integrated mobility and mobile applications to understand how mobility strategies and initiatives of top global OEMs are revolutionising the automotive industry.

“Key mainstream OEMs in the micro-mobility market have announced more than 111 models, of which nearly 50 per cent are expected to be production-ready by 2015–2016,” notes Frost and Sullivan automotive and transportation senior research analyst Shwetha Surender. “All key global OEMs are aggressive on the two-wheel micro-mobility market.”

Five key passenger car OEMs are expected to invest approximately $40 million each to develop micro-mobility solutions. The market is expected to grow at an annual growth rate of 55 per cent by 2018.

In the microcar arena, nine key global OEMs are expected to launch twenty models in the market by 2020. Europe and China will be the key launch markets.

There has been a trend towards extending lease terms and postponing new purchases. Fleet renewals have also declined. To expand revenue streams and tap into a new customer base, the leasing arms of OEMs are diversifying to provide other mobility solutions like corporate car-sharing, multi-modality, and mobility integration.

Car-sharing is emerging as a key mobility solution in Europe. The concept is also gaining attention in three main markets of Asia-Pacific: Japan, Singapore and Australia.

“Five out of the eleven key global OEMs currently offer car-sharing services or have started car-sharing pilot programmes,” stated Surender. “By 2020, the European market for car-sharing is expected to reach US$9 billion, with a subscriber base of 15 million in the EU and nearly 200,000 shared vehicles.”

While most global OEMs are likely to enter the integrated mobility space by this time, it is unlikely that they will provide the entire service portfolio.

Meanwhile, OEMs are expected to continue to develop their strengths, which include more efficient means of transportation and innovative business models. In conjunction with other mobility providers and by linking with public and private transport providers, they are expected to expand their footprints in this space.

Related Content

  • Eucar calls for targeted support for automotive research and innovation initiatives
    June 21, 2012
    The European Council for Automotive R&D (Eucar) has called for a number of priority automotive research and innovation (R&I) initiatives in Horizon 2020 to support competitive and sustainable road transport and for these initiatives to be supported by a substantial budget that reflects the sector’s social and economic contribution to Europe. Rémi Bastien, chairman of Eucar, set out the association’s recommendations on Horizon 2020 to an audience of MEPs and stakeholders at a seminar in the European Parliame
  • NCS signs agreement with LTA’s MSI Global
    October 28, 2019
    Singapore-based information, communications and tech services provider NCS has agreed in principal to provide consultancy and intelligent transport solutions to overseas customers. NCS, part of the Singtel Group, signed a memorandum of understanding with MSI Global, the commercial arm of Singapore’s Land Transport Authority (LTA), under which the company will provide services such as planning, design and project maintenance for government and transit agencies in Australia, China, Hong Kong and South-east
  • Road safety market worth US$3.63 billion by 2020
    December 22, 2015
    According to a new market research report, Road Safety Market by Solution (Red Light Enforcement, Speed Enforcement, Incident Detection Systems, Bus Lane Compliance, Automatic License Plate Recognition), by Service, by Region - Global Forecast to 2020, published by MarketsandMarkets, the size of the road safety market is estimated to grow from US$2.35 billion in 2015 to US$3.63 billion by 2020, at a compound annual growth rate (CAGR) of 9.1 per cent. With an increase in the number of road fatality rate, the
  • Amsterdam Group turn ITS theory into practice
    August 6, 2013
    ASECAP’s Marko Jandrisits discusses the Amsterdam Group’s efforts to bring a sense of order to cooperative ITS deployments. When an issue arises which is deemed to require a technological solution governments and public-sector agencies around the world all too often tread the same sorry path. A decision is made to research and develop said technology to the production-ready stage, the work is done and the technology realised but then the money for deployment runs out and the technology is left on the shelf