Skip to main content

EarthSense clears traffic from pollution hotspots

EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots. EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry. When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message s
August 2, 2019 Read time: 2 mins

8834 EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots.

EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry.

When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message signs (VMS) which inform motorists and suggest alternative routes.

Shamala Evans, senior project manager at the council, says: “We’re taking early measures with the aim of encouraging motorists to make small changes to help reduce the pollution levels and traffic congestion before it’s too late and we’re forced to introduce chargeable clean air zones.”

Once the pollution levels have reached acceptable standards, the alerts are deactivated, and the VMS is removed.

John Seddon, the council’s head of transport & innovation, says: “The city council is keen to install the right technology across Coventry’s road network to allow us to dynamically manage traffic and respond to issues such as poor air quality or traffic incidents as soon as they happen.”

For more information on companies in this article

Related Content

  • Panasonic gets connected on The Ray
    June 5, 2020
    A stretch of rural Georgia highway called The Ray is a particularly useful testbed for V2X technology. Panasonic’s Chris Armstrong tells Adam Hill what’s so special about it
  • Rio’s commuters welcome contactless Visa application
    March 6, 2019
    Transit authorities could soon be seeing the benefits of contactless payments – without having to replace expensive turnstiles or terminals. That, at least, is what Visa is suggesting as the company launches its own secure access model (SAM), which is set to be put into service in Brazil. Metro Rio will be the first transit operator to launch contactless payments using the Visa SAM in late April. Visa and Planeta Informatica say the new technology “makes it easy for transit organisations and operators to
  • PTV and Tatweer launch UAE dispatch monitoring
    July 12, 2019
    PTV has partnered with Tatweer to set up a system that it says will allow the United Arab Emirates (UAE) to manage car dispatches to respond to emergencies. Dr. Atef M Garib, CEO, Tatweer, a professional services company, says the role of the dispatcher is to direct emergency response cars to help people who have called the centre for help. “Operators play a key role in making sure cars are dispatched and reach the incident destination on time avoiding traffic congestion delays,” Garib adds. PTV sa
  • Do buses need subsidies in congestion charging areas
    June 20, 2016
    David Crawford takes a look at the debate surrounding bus subsidies. Subsidies for public transport are a well-known and frequently-used policy tool directed at reducing the high environmental and social costs of peak-period traffic congestion. But at the end of last year the Swedish Centre for Transport Studies published a working paper entitled ‘Should buses still be subsidised in Stockholm?’ This concluded that the subsidy levels currently being applied in Stockholm could be nearly halved by setting bus