Skip to main content

EarthSense clears traffic from pollution hotspots

EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots. EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry. When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message s
August 2, 2019 Read time: 2 mins

8834 EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots.

EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry.

When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message signs (VMS) which inform motorists and suggest alternative routes.

Shamala Evans, senior project manager at the council, says: “We’re taking early measures with the aim of encouraging motorists to make small changes to help reduce the pollution levels and traffic congestion before it’s too late and we’re forced to introduce chargeable clean air zones.”

Once the pollution levels have reached acceptable standards, the alerts are deactivated, and the VMS is removed.

John Seddon, the council’s head of transport & innovation, says: “The city council is keen to install the right technology across Coventry’s road network to allow us to dynamically manage traffic and respond to issues such as poor air quality or traffic incidents as soon as they happen.”

For more information on companies in this article

Related Content

  • Advanced Driver Assistance Systems: a solution or another problem?
    November 27, 2013
    Do Advanced Driver Assistance Systems represent a positive step forward for safety, or something of a safety risk? Jason Barnes discusses the issue with leading industry figures. Advanced Driver Assistance Systems (ADAS) are already common. Anti-lock brakes or electronic stability control are well understood and are either fitted as standard or frequently requested by new vehicle buyers. More advanced ADAS features are appearing on many top-end vehicles and the trickle-down has already started. Adaptive
  • Computer technology increasingly aids traffic management
    February 3, 2012
    Alan Perrott, Tyco Fire & Integrated Solutions (UK) Ltd, looks at trends in CCTV technology for traffic surveillance applications
  • Asking drivers what information they need: radical but effective
    March 19, 2014
    When Texas A&M Transportation Institute was asked to devise a temporary traveller information system for work zones, it started by asking drivers what they need. Robert Brydia explains the thinking, implementation and results. US Interstate 35 (I-35) runs roughly north–south originating in Laredo, Texas and ends 1,500 miles away in Duluth, Minnesota having passed through Oklahoma, Kansas, Missouri and Iowa. Within Texas the I-35 splits into I-35E and I-35W passing through Dallas and Fort Worth respectiv
  • The Asia-Pacific poses a multitude of ITS challenges
    May 30, 2014
    The Asia-Pacific ITS Forum and Exhibition in Auckland, New Zealand, provided a focus for the region’s ITS Associations. Mary Bell reports. In late April, ITS New Zealand hosted the 13th Asia-Pacific ITS Forum and Exhibition in Auckland. Around 350 delegates from 24 nations gathered to share and advance ITS applications on both strategic and technical levels and to discuss the differing and various challenges faced in the region.