Skip to main content

EarthSense clears traffic from pollution hotspots

EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots. EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry. When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message s
August 2, 2019 Read time: 2 mins

8834 EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots.

EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry.

When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message signs (VMS) which inform motorists and suggest alternative routes.

Shamala Evans, senior project manager at the council, says: “We’re taking early measures with the aim of encouraging motorists to make small changes to help reduce the pollution levels and traffic congestion before it’s too late and we’re forced to introduce chargeable clean air zones.”

Once the pollution levels have reached acceptable standards, the alerts are deactivated, and the VMS is removed.

John Seddon, the council’s head of transport & innovation, says: “The city council is keen to install the right technology across Coventry’s road network to allow us to dynamically manage traffic and respond to issues such as poor air quality or traffic incidents as soon as they happen.”

Related Content

  • May 31, 2013
    Temporary traffic monitoring with Bluetooth and wi-fi
    David Crawford reviews developments in temporary ITS. Widespread take-up of technologies such as Bluetooth and wi-fi are encouraging the emergence of more sophisticated, while still cost effective, ITS responses to the traffic issues posed by temporary road situations such as work zones and special events. Andy Graham of traffic solutions specialists White Willow Consulting says: “A machine-to-machine radio link is far easier and cheaper than reading characters on a plate.” There can be other plusses. Tech
  • April 7, 2014
    Pollution has more than one solution
    Professor Alexander Baklanov of the World Meteorological Organization talks to Colin Sowman about the difficulties of reducing urban pollution. The inhabitants of Beijing have recently been suffering pollution levels 20 times the World Health Organisation’s recommended limit while the European Union is revitalising its efforts to implement and enforce air quality standards. Almost inevitably much of the clean-up efforts are likely to focus on traffic planners and engineers.
  • July 3, 2020
    Siemens launches Zephyr air monitoring
    Integrated with traffic management systems, it measures a range of pollutants
  • June 13, 2018
    Singapore plans changes to transit system
    Singapore has the third-highest population density in the world and the numbers are continuing to grow. The government knows that transit is vital: David Crawford investigates the city state’s Smart Nation strategy. Transport is the most important of the five domains identified as the pillars of Singapore's far-reaching Smart Nation strategy, launched in November 2014 by prime minister Lee Hsien Loong with the aim of reaching fulfilment by 2024. Roads account for 12% of the island republic's 719km2 land ar