Skip to main content

Dubai’s RTA introduces new information system to serve bus commuters

The Dubai Roads and Transport Authority (RTA) has recently implemented a video electronic link between the public transport customer service call centre and the transport operations control centre. Dedicated monitors have been mounted in the call centre, enabling accurate and direct tracking of bus movements and schedules. The centre handles around 5000 incoming calls 24 hours a day, comprising suggestions, complaints and reports relating to bus schedules, and the link has been tailored to cover the busies
October 12, 2012 Read time: 2 mins
The 6700 Dubai's Roads and Transport Authority (RTA) has recently implemented a video electronic link between the public transport customer service call centre and the transport operations control centre. Dedicated monitors have been mounted in the call centre, enabling accurate and direct tracking of bus movements and schedules.

The centre handles around 5000 incoming calls 24 hours a day, comprising suggestions, complaints and reports relating to bus schedules, and the link has been tailored to cover the busiest transit routes used by the public.

“This link is intended to make it easy for the work team in the RTA customer service centre to respond to public enquiries about the delays of some buses from their published timetables,” said Ahmed Mahboob, director of the RTA customer service center.

Previously, the information was requested from the operations control centre; the link provides an accurate response to customer enquiries.

The RTA says that installing these monitors in the centre enables callers to be provided with more accurate responses, which conforms to RTA strategy of raising customers’ satisfaction and realisation of its Strategic Goal No (3): Customers First  At the same time, it underlines the RTA’s commitment to deliver excellent customer service.

For more information on companies in this article

Related Content

  • Volvo Bus and Ericsson partner on passenger information for Latin America
    May 22, 2015
    Volvo Bus Latin America and Ericsson have signed a partnership agreement to tailor Volvo's ITS4Mobility intelligent transport system to address the needs of the Latin American market. The traffic management and passenger information system is a tool that helps fleet operators to deploy existing resources in a manner that makes urban transportation systems more efficient. Bus operators will be able to track their fleet in real time, gaining access to information about travel time, punctuality and num
  • New York pioneers online mobile real-time bus tracking
    May 22, 2012
    An unusual technology collaboration. David Crawford investigates Early in January 2012, the New York City Metropolitan Transportation Authority (MTA) rolled out the first borough-wide implementation of its pioneering Bus Time online mobile real-time tracking service. The system allow commuters to track each bus on every route in real-time on the internet, via smartphones and by text messaging to a mobile phone. The MTA chose Staten Island for its first live launch due to it being the only one of the five Ne
  • Road user charging potential solution to transportation problems
    December 14, 2012
    A number of new and highly significant open road tolling schemes have just been launched or are soon to ‘go live’. Systems of road user charging are flexing their muscles as the means to solve politically sensitive transportation problems, reports Jon Masters. Gothenburg, January 2013, will be the time and place for the launch of the next city congestion charging scheme in Europe. In a separate development, Los Angeles County’s tolled Metro ExpressLanes began operating in November 2012 – the latest in a ser
  • New York's award-winning traffic control system
    February 28, 2013
    A comprehensive ITS strategy in New York built on a system of key building blocks has been crowned with an IRF award for the city’s Midtown in Motion adaptive control system. Jon Masters reviews New York’s ITS modernisation plan as the city looks to the next phase of expansion. In January this year the International Road Federation (IRF) presented TransCore and the New York City Department of Transportation (NYCDOT) with the IRF Global Road Achievement Award. This was for deployment of New York’s Midtown in