Skip to main content

Dubai’s RTA introduces new information system to serve bus commuters

The Dubai Roads and Transport Authority (RTA) has recently implemented a video electronic link between the public transport customer service call centre and the transport operations control centre. Dedicated monitors have been mounted in the call centre, enabling accurate and direct tracking of bus movements and schedules. The centre handles around 5000 incoming calls 24 hours a day, comprising suggestions, complaints and reports relating to bus schedules, and the link has been tailored to cover the busies
October 12, 2012 Read time: 2 mins
The 6700 Dubai's Roads and Transport Authority (RTA) has recently implemented a video electronic link between the public transport customer service call centre and the transport operations control centre. Dedicated monitors have been mounted in the call centre, enabling accurate and direct tracking of bus movements and schedules.

The centre handles around 5000 incoming calls 24 hours a day, comprising suggestions, complaints and reports relating to bus schedules, and the link has been tailored to cover the busiest transit routes used by the public.

“This link is intended to make it easy for the work team in the RTA customer service centre to respond to public enquiries about the delays of some buses from their published timetables,” said Ahmed Mahboob, director of the RTA customer service center.

Previously, the information was requested from the operations control centre; the link provides an accurate response to customer enquiries.

The RTA says that installing these monitors in the centre enables callers to be provided with more accurate responses, which conforms to RTA strategy of raising customers’ satisfaction and realisation of its Strategic Goal No (3): Customers First  At the same time, it underlines the RTA’s commitment to deliver excellent customer service.

For more information on companies in this article

Related Content

  • Dubai aims towards cashless transit 
    May 17, 2021
    Dubai RTA and Visa are collaborating to improve the Nol card used on public transport
  • Multi-modal transport system key to liveable city development
    June 20, 2012
    Malaysia’s Economic Transformation Programme aims to transform Kuala Lumpur into one of the world’s most liveable cities. Mohd Nur Kamal, CEO of SPAD, Malaysia’s Land Transport Commission, explains how a world class multi-modal transport system will be key to reaching that goal Superficially, Kuala Lumpur, or KL as it is commonly known, is the model of a vibrant, modern, cosmopolitan city to equal any in the world. The Petronas Twin Towers, an iconic global symbol of Malaysia, are surrounded by stunningly
  • Detroit introduces unified bus payment system
    August 15, 2019
    Detroit authorities have launched a ticketing scheme to encourage bus ridership – a new venture which dovetails with existing initiatives to improve mobility, Ben Spencer reports The Detroit Department of Transportation (DDoT) has partnered with the Suburban Mobility Authority for Regional Transportation (SMART) to launch a unified payment system – called Dart - for the US region’s buses. Detroit’s mayor Mike Duggan says: “Dart will bring our two systems closer together with seamless transfers and more f
  • Integrated public transport systems ‘make travel easier and more affordable’
    April 9, 2015
    Streamlining schedules, stops, fares, and passenger information among subways, buses and commuter rail, will make it easier for passengers, cut down on operational costs and boost operational revenue, according to a new World Bank paper published today, Public Transport Service Optimisation and System Integration. The paper, which is part of the China Transport Notes Series produced by the World Bank in Beijing to share experiences about the transformation of the Chinese transport sector, claims lack of