Skip to main content

Daktronics drives adoption of colour DMS in US

Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.
September 7, 2014 Read time: 2 mins
Jason Morrison: “Colour signage is a must-have capability for any transportation agency”

32 Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.

Backing up the rapidly growing adoption of colour DMS, the company’s state-of-the-art Reliability Lab rigorously tests each product component to ensure quality, durability and performance. The lab employs the latest advancements in environmental technology to
test the limits of Daktronics products.

In the lab’s climate chamber, components are tested against extreme climatic conditions from -112oF to 338oF, and humidity levels up to 95%. The lab also features a salt fog chamber, thermal shock chamber, ingress protection testing, and a highly accelerated life testing chamber.

Then entire displays are run through the massive 4,500 cubic foot environmental simulator, where they are subjected to a variety of stress tests.
“Daktronics signs are tested tough for harsh environments, from the salty ocean air of the California coast to Canada, where it is below zero, and every place in between,” said Jason Morrison, ITS market manager for Daktronics.
“Colour signage is a must-have capability for any transportation agency, to future proof messaging technology,” he adds.

Daktronics also supports full colour DMS with value-added services to help customers design their graphic messaging.

Booth: 1218    
%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 12240 0 oLinkAsset <span class="mouselink">www.daktronics.com</span> Daktronics Website true /EasySiteWeb/GatewayLink.aspx?alId=12240 false false%>

Related Content

  • September 8, 2014
    SwRI launches Automotive Consortium for Embedded Security
    Southwest Research Institute (SwRI) launched the Automotive Consortium for Embedded Security (ACES) to investigate leading-edge technologies and understand and reduce the risk of attack.
  • March 24, 2014
    Saferoads displays Omni Stop Bollard
    Australian firm Saferoads is offering an improved roadside protection product in the shape of its new Omni Stop Bollard. The product is suited to installations such as around construction workzones or pedestrian and commercial areas, where there may be site personnel or people congregating alongside a busy roadway. The Omni Stop Bollards can be spaced so as to allow free access for pedestrians or cyclists, while providing protection from errant vehicles.
  • March 26, 2014
    Telegra’s new LED signs can withstand submersion
    Telegra has gone to unusual lengths to demonstrate the sealing of its Nextgen series of variable message signs – and has immersed a working panel in a water column on its stand. Sealed to IP67/MENA 6 standard, the panels use groups of three single-coloured LEDs with the light output shaped by a bespoke lens system to enable a wide gamut of colours to be displayed on the signs.
  • October 29, 2014
    High resolution lenses for ITS
    CBC Europe offers a wide range of high resolution Computar lenses for a variety of applications, including machine vision, intelligent transport systems, traffic monitoring, automatic number plate recognition (ANPR) and advanced driving assistance systems (ADAS). New additions to the range include 4/3” lenses, lenses for thermal imaging cameras and board-mount lenses with 4k resolution.