Skip to main content

Daktronics drives adoption of colour DMS in US

Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.
September 7, 2014 Read time: 2 mins
Jason Morrison: “Colour signage is a must-have capability for any transportation agency”

32 Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.

Backing up the rapidly growing adoption of colour DMS, the company’s state-of-the-art Reliability Lab rigorously tests each product component to ensure quality, durability and performance. The lab employs the latest advancements in environmental technology to
test the limits of Daktronics products.

In the lab’s climate chamber, components are tested against extreme climatic conditions from -112oF to 338oF, and humidity levels up to 95%. The lab also features a salt fog chamber, thermal shock chamber, ingress protection testing, and a highly accelerated life testing chamber.

Then entire displays are run through the massive 4,500 cubic foot environmental simulator, where they are subjected to a variety of stress tests.
“Daktronics signs are tested tough for harsh environments, from the salty ocean air of the California coast to Canada, where it is below zero, and every place in between,” said Jason Morrison, ITS market manager for Daktronics.
“Colour signage is a must-have capability for any transportation agency, to future proof messaging technology,” he adds.

Daktronics also supports full colour DMS with value-added services to help customers design their graphic messaging.

Booth: 1218    
%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 12240 0 oLinkAsset <span class="mouselink">www.daktronics.com</span> Daktronics Website true /EasySiteWeb/GatewayLink.aspx?alId=12240 false false%>

For more information on companies in this article

Related Content

  • Miovision streamlines traffic data collection
    May 21, 2012
    Miovision is launching Traffic Data On Demand, a new online traffic data collection solution available in Canada and the U.S. The solution provides traffic consultants and government agencies full access and control of their traffic data collection projects from coordination to completion.
  • Showcasing corridor integration
    May 21, 2012
    TSS is demonstrating latest results from modelling of the San Diego test bed of USDOT’s Integrated Corridor management (ICM) initiative. This nationwide project aims to end gridlock in urban areas via coordination of transportation operations. TSS will be showcasing results from the Aimsun predictive algorithm and real-time modelling at the heart of ICM.
  • Econolite’s next generation ATC
    April 15, 2013
    Delegates to the ITS America Annual Meeting will have an opportunity of checking Cobalt, Econolite’s the next generation in Advanced Transportation Controller (ATC), which was announced this week. The company states that Cobalt is the first ATC designed to accommodate the mobile needs of today’s traffic management professionals, and features the largest touchscreen display available in a controller. Its intuitive user interface and operating systems make access to essential controller functions easier than
  • Truvelo launches latest member of D-Cam family
    March 24, 2014
    Speed camera specialist Truvelo Manufacturers has chosen Intertraffic Amsterdam 2014 to launch the latest D-Cam R speed and red light camera system. The latest member of the D-Cam family, it uses the same technology platform as the existing D-Cam P and the D-Cam L and continues that pedigree.