Skip to main content

Daktronics drives adoption of colour DMS in US

Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.
September 7, 2014 Read time: 2 mins
Jason Morrison: “Colour signage is a must-have capability for any transportation agency”

32 Daktronics is driving the adoption of full colour dynamic message signs (DMS) in the US. The company recommends colour signage, because drivers recognise colour graphics more quickly than text-only monochrome signs. The ultimate result is safer and more efficient roadways.

Backing up the rapidly growing adoption of colour DMS, the company’s state-of-the-art Reliability Lab rigorously tests each product component to ensure quality, durability and performance. The lab employs the latest advancements in environmental technology to
test the limits of Daktronics products.

In the lab’s climate chamber, components are tested against extreme climatic conditions from -112oF to 338oF, and humidity levels up to 95%. The lab also features a salt fog chamber, thermal shock chamber, ingress protection testing, and a highly accelerated life testing chamber.

Then entire displays are run through the massive 4,500 cubic foot environmental simulator, where they are subjected to a variety of stress tests.
“Daktronics signs are tested tough for harsh environments, from the salty ocean air of the California coast to Canada, where it is below zero, and every place in between,” said Jason Morrison, ITS market manager for Daktronics.
“Colour signage is a must-have capability for any transportation agency, to future proof messaging technology,” he adds.

Daktronics also supports full colour DMS with value-added services to help customers design their graphic messaging.

Booth: 1218    
%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 12240 0 oLinkAsset <span class="mouselink">www.daktronics.com</span> Daktronics Website true /EasySiteWeb/GatewayLink.aspx?alId=12240 false false%>

For more information on companies in this article

Related Content

  • ITS Japan and ITS Michigan work together to integrate next two world congresses
    April 22, 2013
    Organizing committees are gearing up for the next two ITS World Congress and Exhibitions, using ITS America 2013 to ensure continuity between the shows, cultivate interest and build momentum.
  • Imtech demonstrates full range of traffic management solutions
    February 26, 2014
    The Traffic & Infra division of Imtech, the global, Netherlands-headquartered, technical services and ICT company, will be exhibiting a vast array of transport related solutions and services from across Europe, North America and Brazil. The division, which has grown through the acquisition of traffic management and parking systems companies, including Peek and WPS, specialises in transportation infrastructure and will be demonstrating innovative solutions for traffic management, safety, intelligent transpor
  • Berghaus highlights portable traffic engineering at Intertraffic
    February 6, 2014
    Peter Berghaus will use Intertraffic Amsterdam 2014 to present its latest portable traffic engineering products. These include the MPB 3400 construction site traffic light with quartz, cable or radio control for simultaneous use of various modes such as request, fixed phase and green on request. Further signal heads can be simply added for controlling alternating one-way, or crossroads, traffic. Berghaus will also be presenting its export hit, the MPB 1400, with LED technology, incorporating quartz control
  • Kapsch to demonstrate V2X
    August 26, 2014
    Kapsch will use the ITS World Congress Detroit to show for the first time the company’s V2X end to end capabilities by demonstrating the full V2X system integration, incorporated into its Dynac Traffic Management solution. (Communication from Vehicle to Infrastructure (V2I) or vice versa (I2V), or from Vehicle to Vehicle (V2V) is commonly called "V2X".) The solution has been designed to enable seamless communication over TCP/IP, ITS-G5 5.9GHz, and Bluetooth at the same time. Ready for the global marketplac