Cubic wins BritWeek UKTI product design award

Cubic Transportation Systems has been named the winner in the BritWeek UKTI Business Innovation Awards in the product design category for its multi-purpose smart card reader that has changed how people pay to ride London’s public buses.
April 28, 2014 Read time: 2 mins
378 Cubic Transportation Systems has been named the winner in the BritWeek UKTI Business Innovation Awards in the product design category for its multi-purpose Smart card reader that has changed how people pay to ride London’s public buses.
    
Oyster is the iconic Smart ticketing and revenue management system designed and delivered by Cubic more than a decade ago. Through its project with TfL, Cubic implemented the new reader in December 2012 and the program has been very successful, with more than 40,000 people every day now making contactless payments to travel on buses in London.

 “This award is a great honour and acknowledgement of the hard work produced jointly between our San Diego and UK teams. It is also an acknowledgement of our close partnership with Mayor Boris Johnson and Sir Peter Hendy and the participation of his team at 1466 Transport for London (TfL) who do an incredible job enabling Londoners to travel seamlessly throughout the region,” said Steve Shewmaker, president, Cubic Transportation Systems. “All of our customers worldwide are facing the growing urbanization of the population which is putting tremendous pressure on infrastructure and resources.  Our job is to help keep people moving in these urban environments. TfL had the vision to use the Cubic-developed reader to give bus riders the option of using their Oyster card or the debit or credit card already in their wallets to pay their fares.”

For more information on companies in this article

Related Content

  • Move to modernise London underground leads to strikes
    February 5, 2014
    A move by Transport for London (TfL) to modernise the London Underground, including the loss of 950 jobs and the closure of all ticket offices has led to the widespread strikes currently being experienced by travellers. The National Union of Rail, Maritime and Transport Workers (RMT) has called for the withdrawal of the cuts, saying that the plans are discriminatory and would leave important groups of staff vulnerable to abuse and assault as enforced lone working is pushed through. TfL claims the meas
    Read More
  • Santa Monica’s Big Blue Bus chooses contactless fare collection
    October 31, 2012
    Arcontia International, Swedish producer of contactless smart card readers and terminals, is to supply fare collection equipment manufacturer LECIP with a smart card based fare collection solution for the City of Santa Monica’s Big Blue Bus (BBB) public transport operator. The system will be installed on Big Blue Buses operating throughout the City of Santa Monica and the greater Los Angeles area, providing transport to more than 20 million people annually. Arcontia contactless smartcard readers will be in
    Read More
  • Conduent brings account-based ticketing to Victoria
    May 19, 2023
    Myki public transit payment system will be upgraded to account-based model
    Read More
  • Cubic wins contract to mobilize LA Metro TAP Fare Payment System
    January 4, 2018
    Cubic Transportation Systems has been awarded a contract by the Los Angeles County Metropolitan Authority (LA Metro), to deliver an integrated traveller app in support of the TAP regional contactless fare system. It is designed with the intention of allowing users to make a fare purchase, use their mobile device as a TAP card and complete their journey using transit, bikeshare, or other multimodal programs. It will also provide them with commute information. TAP links 24 transit agencies across the Los
    Read More

Highlighted Content