Skip to main content

Cubic unveils NextTraffic at ITS America 2016 San Jose

Today, here at ITS America 2016 San Jose, Cubic is launching a new transportation and traffic management solution, NextTraffic, built on the Microsoft Azure cloud platform. The product leverages Cubic’s expertise in transportation payment and information technologies with Microsoft’s leadership in enterprise solutions.
June 13, 2016 Read time: 2 mins
Bill Mitchel of Microsoft (left) and Chris Bax of Cubic

Today, here at ITS America 2016 San Jose, 378 Cubic is launching a new transportation and traffic management solution, NextTraffic, built on the Microsoft Azure cloud platform.

The product leverages Cubic’s expertise in transportation payment and information technologies with Microsoft’s leadership in enterprise solutions. This IoT (Internet of Things) strategy gives agencies the power to integrate current and future systems including integrated corridor management; traveller information; connected vehicles and urban automation; and smart sensors. It also provides the power to integrate urban analytics, innovative mobility services and assistive technologies for disabled travellers as well as autonomous vehicles.

NextTraffic offers a flexible and scalable cloud-based platform that presents the
collection, processing, monitoring, controlling and management of all traffic elements on multiple computer networks in one place for control of surface transportation and better utilisation of roads and networks.

The new transport and traffic management solution supports system-wide data collection, processing and sharing needs of travellers and cities with a modern and financially-flexible solution that can work with an authority's existing infrastructure and solutions. In addition to this major new product launch, Cubic is also showcasing nextgeneration technologies for traffic management, predictive analytics and account-based transaction processing that will answer many of the FAQs from ITS decision-makers around the world who are eager to learn about disruptive industry technologies that get behind integrated mobility.

As the company points out, it’s clear that siloed interests will not solve today’s challenges: Cubic is fully focused on building on the partnerships and integration strategies that are committed to “Getting You There. Smarter.”

For more information on companies in this article

Related Content

  • World Congress rewards outstanding ITS
    September 9, 2014
    Tradition dictates that the ITS World Congress is the setting for a variety of award presentations, and 2014 is no exception. During the glittering 2014 ITS World Congress opening ceremony the first of a series of awards was presented with São Paulo’s Municipal Department of Transport receiving the MobiPrize Enterprising City/State Award.
  • Smart Cities put people, prudence and businesses before technology
    December 4, 2014
    Caroline Haynes tells ITS International that transport planners and equipment suppliers need to adopt different thinking and the smartest cities don’t call themselves smart. The term Smart Cities has been around for some time and has become something of a catch-all term applied to novel or futuristic technology deployed in an urban setting.
  • Eberle Design data aggregator provides real time performance measures and traffic data
    May 27, 2016
    Among a range of new products that Eberle Design Inc. (EDI) and Reno A&E will feature at ITS America 2016 San Jose will be the recently launched iCite Data Aggregator DA-300 that provides cost effective remote access to real-time performance measures and traffic data from any isolated or networked intersection or arterial roadway.
  • Ferrovial sets out to develop 5G roads 
    January 27, 2021
    AIVIA will facilitate safe interaction between AVs and conventional vehicles, firm says