Skip to main content

Coming soon...real time passenger communication in advance of travel

A partnership between UK payment and ticketing solutions provider Parkeon and Cloud Amber is about to deliver real time passenger information (RTPI) in advance of travel that the companies say is redefining the effectiveness of RTPI systems. The system developed by Parkeon and Cloud Amber enables over-the-air location tracking of buses, the deep integration with urban traffic management control (UTMC) data and two-way driver messaging. This bus-centric view means that operators are better able to manage
November 25, 2013 Read time: 2 mins
A partnership between UK payment and ticketing solutions provider 251 Parkeon and Cloud Amber is about to deliver real time passenger information (RTPI) in advance of travel that the companies say is redefining the effectiveness of RTPI systems.

The system developed by Parkeon and Cloud Amber enables over-the-air location tracking of buses, the deep integration with urban traffic management control (UTMC) data and two-way driver messaging. This bus-centric view means that operators are better able to manage and report on fleet performance in areas such as schedule adherence, including early and late running indicators, while passengers benefit from an information flow to RTI displays, websites and Apps that is accurate based on live conditions.

This is enabling bus operators to make better fleet and route management decisions – now though plans are moving ahead to use the data to provide valuable information to customers in real time in advance of travel.

“One year on from the launch of our partnership with Cloud Amber and we are making significant progress in winning market share for real time information systems,” says Owen Griffith, managing director of Parkeon Transit. “We’ve been successful in helping Newport Transport to take control of its own RTI system and won contracts with other bus operators for fleet management and two-way driver messaging. The next step is to leverage this data to enhance the customer experience.”

“The next focus is to use the available data to add value to both operators and customers through proactive communication,” says Alan Butterworth, Managing Director of Cloud Amber. “Data captured through smartcards opens up the potential to provide passengers with real time travel information that is specific to their journey and plans in a means of their choosing...whether via an App, email, text or social media channel. This is a very exciting development that has the potential to transform the customer experience, particularly when considering travel plans across multiple modes.”

For more information on companies in this article

Related Content

  • Control rooms adapt to tech changes
    July 8, 2019
    From IP-based systems to an increasing array of choice, traffic and transit management has changed a lot in the last few years. Adam Hill talks to some of the leading players in the control room business
  • Transit’s Covid clean-up operation
    August 24, 2021
    The onset of Covid-19 saw ridership on public transport slump drastically. How will the organisations that provide these essential services persuade customers back on board?
  • Commuting habits come under scrutiny
    March 28, 2017
    Cities have a moral responsibility to encourage the smart use of transportation and Andrew Bardin Williams hears a few suggestions. Given the choice of getting a root canal, doing household chores, filing taxes, eating anchovies or commuting to work, nearly two-thirds of Americans said that they wouldn’t mind commuting into work—at least according to a poll conducted by Xerox (now Conduent) over its social media channels at the end of 2016.
  • Cubic’s NextBus Subsidiary seals real time bus arrival deal
    October 23, 2014
    Cubic Transportation Systems subsidiary NextBus is expanding its market with its first real-time passenger information systems (RTPIS) project outside North America, with TransLink, the public transportation provider in south east Queensland, Australia.