Clipper hits millionth card milestone

The San Francisco Bay Area's Clipper transit fare-collection programme has hit the magic one million active cards in circulation milestone. Staff at the Metropolitan Transportation Commission (MTC) credit the surge to transit operator campaigns to transition more riders, especially youth and senior riders, from paper tickets and passes to the reloadable Clipper card before the end of the year.
March 23, 2012 Read time: 1 min

The San Francisco Bay Area's Clipper transit fare-collection programme has hit the magic one  million active cards in circulation milestone. Staff at the 343 Metropolitan Transportation Commission (MTC) credit the surge to transit operator campaigns to transition more riders, especially youth and senior riders, from paper tickets and passes to the reloadable Clipper card before the end of the year.

As of Friday, 16 December, there were 1,000,606 active Clipper cards in use, up roughly 2,000 from the prior week. The million-plus active cards figure represents nearly a 30 per cent increase from the 778,197 active cards in circulation six months ago, and a 142 per cent increase from the 413,616 active cards in circulation a year ago.

Introduced by MTC in June of 2010 with five major transit systems (plus the Dumbarton Express), the Clipper program has been growing exponentially as more transit agencies have joined and as participating systems have been phasing out paper fare media and transitioning to the Clipper card.

For more information on companies in this article

Related Content

  • London launches four new road safety campaigns
    October 22, 2013
    Pedestrians, drivers and motorcyclists are being targeted in four new campaigns to improve road safety in London. Appearing from this week, the campaigns will run for the next six weeks and use various tactics to raise safety awareness among different road users. Earlier this year the Mayor and Transport for London (TfL) launched a new road safety plan which set out a clear path towards helping to reduce accidents on London's roads. These new campaigns will build on the progress already made and aim to c
    Read More
  • Road user charging – change the name to change public perceptions
    February 2, 2012
    Jack Opiola explores the oft-underestimated effect that a charging scheme's name can have on public acceptability and ultimate success. The Bard of Avon wrote: "What's in a name?" For transport, especially Road User Charging, that is an especially relevant question.
    Read More
  • Sustainable mobility model
    January 27, 2012
    It is only in the last couple of years that the viability of all-electric vehicles for day to day transport has begun to be recognised. Back in 2000, that was not the case, certainly in Italy, where a few pilot projects involving EVs were carried out with negative results. It is against this background, that the innovative Reggio Emilia eco-rental experience must be assessed.
    Read More
  • Sustainable mobility model
    February 6, 2012
    It is only in the last couple of years that the viability of all-electric vehicles for day to day transport has begun to be recognised. Back in 2000, that was not the case, certainly in Italy, where a few pilot projects involving EVs were carried out with negative results. It is against this background, that the innovative Reggio Emilia eco-rental experience must be assessed.
    Read More

Highlighted Content