Bolt launches dockless e-scooters in Madrid

Bolt, the ride-share company which was formerly called Taxify, has launched electric kick scooters in central Madrid. The firm piloted the vehicles in Paris last year – making it the first to combine scooter sharing and ride-hailing together in one mobile app, Bolt claims. “Beating the traffic is a big issue in cities like Madrid and a lot of trips are much more efficiently covered with an electric scooter rather than a car with a driver,” says Markus Villig, CEO and co-founder of Bolt. He says the dep
April 2, 2019 Read time: 2 mins

Bolt, the ride-share company which was formerly called Taxify, has launched electric kick scooters in central Madrid.

The firm piloted the vehicles in Paris last year – making it the first to combine scooter sharing and ride-hailing together in one mobile app, Bolt claims.

“Beating the traffic is a big issue in cities like Madrid and a lot of trips are much more efficiently covered with an electric scooter rather than a car with a driver,” says Markus Villig, CEO and co-founder of Bolt.

He says the deployment in the Spanish capital reduces car rides and saves customers time and money.

Bolt, which now has ride-hailing services in 30 countries, pointed out the pitfalls of user %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external data false http://www.itsinternational.com/sections/transmart/news/bolt-pledges-not-to-serve-up-eyeballs-for-advertisers/ false false%> collection at 1846 ITS International’s 8545 MaaS Market conference in London in March. It says that being sensitive to the local micromobility ecosystem is an important factor for firms in the space.

“Our company’s experience in Paris, where we’ve been cooperating with the city to establish good practices for scooter use, has shown us that it’s crucial to have a good working relationship with the local government,” says Paul Alvarez, Bolt’s operations manager for Spain.

“This way you can really be targeting the pain points in city traffic and provide best value to citizens. In Madrid, we are not focusing on city centre only, but are aiming to expand our service to all areas which have limited transportation options.”

Bolt scooters come with built-in GPS trackers to provide data on pick-up and drop-off locations. Minimum fare is €1, with a ride costing 15 cents per minute.

For more information on companies in this article

Related Content

  • Onemile launches e-scooter rental service which comes with seating pad
    January 7, 2019
    Chinese technology start-up Onemile has launched its electric scooter rental service which comes with a seating pad to help improve rider safety. The company’s Halo City scooters are available in Hawaii, Paris, London and Berlin. Onemile aims to offer its service at mid and long-term rental and says it will provide an integrated parking location and management system. It is not the only company looking to find new ways to improve safety for riders. In the US, Bird rolled out an app feature which a
    Read More
  • Your life in their hands
    March 27, 2018
    Rail, bus and taxi operators are realising significant savings by switching to ride scheduling, booking and monitoring apps that help them greatly automate their operations - while simultaneously offering their smartphone-wielding passengers the information they crave. Indeed, most of today’s transportation apps offer customers instant access to your system via mobile phone, where they can book and pay for a ride, get real-time status on their train, bus, or taxi - greatly reducing the overhead you normally
    Read More
  • Groupe PSA trials car-sharing service in Washington, DC
    October 31, 2018
    French car manufacturer Groupe PSA says its ‘free-floating’ car-share service provides members in Washington, DC with access to 600 vehicles. The Free2Move service is available to drivers for a $10 membership fee and does not include late fees, per trip fees or insurance charges, the company adds. Members can use the Free2Move app to locate, book and open/lock the vehicles. This pilot coincides with Maven’s announcement to expand its peer-to-peer car-share service in Washington, DC – and other US
    Read More
  • Bologna rewards ‘green’ travel with free beer
    November 1, 2018
    Travellers in the Italian city of Bologna are being incentivised to give up their cars with the offer of beer, ice cream or cinema tickets. An anti-pollution initiative rewards people who cycle, walk or take public transport. A hundred local businesses have signed up to the programme – called Bella Mossa (or ‘Good Job’) - to give away discount vouchers, the BBC reports. Funded by the European Union and Bologna’s local government, Bella Mossa runs for six months of the year. Users download an app, log thei
    Read More

Highlighted Content