Berg Insight: free floating car sharing served 5.6m members 2017

Free floating car sharing services utilised 40,000 vehicles and served 5.6 million members in 2017, according to a report released by Swedish internet of things firm Berg Insight. The study also forecasted that membership of the service will reach 14.3 million using around 102,000 vehicles by the end of 2022. This service allows members to pick up and drop-off cars anywhere within a designated area where parking is allowed. Users can access available cars without prior booking or be required to schedule
April 20, 2018 Read time: 2 mins
Free floating car sharing services utilised 40,000 vehicles and served 5.6 million members in 2017, according to a report released by Swedish internet of things firm 3849 Berg Insight. The study also forecasted that membership of the service will reach 14.3 million using around 102,000 vehicles by the end of 2022.


This service allows members to pick up and drop-off cars anywhere within a designated area where parking is allowed. Users can access available cars without prior booking or be required to schedule a return time.

The operational model presents challenges for carsharing operators such as car fleet rebalancing across operating areas to ensure availability, higher capital investments in car fleets as well as parking management.

Berg Insight also revealed that most carsharing organisations use station-based networks with roundtrip rental which requires users to return a vehicle to the same station where it was accessed.

Martin Svegander internet of things analyst at Berg Insight, said: “Free floating carsharing is now available in about 20 countries and roughly 55 cities worldwide. Europe and North America so far represent the vast majority of free floating carsharing members worldwide. In Europe, free floating services accounted for more than 65 percent of the carsharing membership at year-end 2017."

“Examples of additional markets that have introduced free floating carsharing services include Russia, China, New Zealand and Brazil. Besides free floating carsharing schemes backed by the major carmakers BMW DriveNow and Daimler Car2go, some specialist CarSharing Organisations (CSOs) in Europe and North America have also started to offer this operational model. Examples of CSOs that offer free floating services include Enjoy in Italy, GreenMobility in Denmark and Evo Car Share in Canada. Recently, BMW and Daimler announced the merger of their mobility service businesses that is anticipated to create a leading venture that includes free floating carsharing services and other shared mobility services”, Svegander added.

The report brochure can be downloaded %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external here false http://www.berginsight.com/ReportPDF/ProductSheet/bi-vending3-ps.pdf false false%>.

For more information on companies in this article

Related Content

  • P3s offer new options for public transit agencies
    March 28, 2018
    David Crawford welcomes new US guidance on public-private partnerships in the public transit sector. Public-private partnerships (P3s) are becoming increasingly favoured as a means of cost-effectively delivering much-needed public transit projects across the US. Previously, researched examples have tended to be on the large-scale while information on the potential for smaller, more localised schemes has been comparatively sparse. In a bid to fill that gap, the ‘Public Transportation Guidebook for Small
    Read More
  • Keolis deploys shared mobility service in Bordeaux
    December 6, 2018
    Keolis has launched an on-demand shared mobility service in Bordeaux, France, in a bid to reduce congestion and the impact on the local environment. The Ke’op service operates in a 50km2 area and provides connections to the public transport network of the metropole, including tram lines A and B. Jean-Pierre Farandou, executive chairman of Keolis, says the service should enable the company to meet the needs of transport authorities in areas where density does not justify the installation of major transpor
    Read More
  • Registration now open for ITS Europe
    February 8, 2017
    Registration for the ITS European Congress in Strasbourg, France on 19-22 June 2017 is now open, with discounted early bird registration rates until 24 April. The organisers expect 2,500 ITS professionals will attend to discuss the latest trends in intelligent transport throughout the sessions. There will also be numerous networking opportunities in the exhibition and social events. Some of the highlights of the congress include 100 exhibitors and technical visits to see the latest ITS developments, a
    Read More
  • Risky driver behaviour in the US and UK revealed
    March 28, 2012
    GreenRoad, a specialist in driver performance and safety management, has released details about UK fleet driving behaviour revealing that the most common risky manoeuvre is harsh braking; January is the most dangerous month and 11 pm is the most dangerous time to drive. By analysing driver performance data GreenRoad discovered that HGV truck drivers are the safest, followed by cars, vans and buses. By contrast, speeding is the most dominant unsafe driving behaviour in North American fleets, and cars are ope
    Read More

Highlighted Content