Skip to main content

Australian company to supply VMS for London Olympics

Bartco, a traffic management company based in Melbourne, Australia, has won a US$1.92 million contract to supply portable variable message signs (VMS) to Transport for London (TfL) for use during the Olympic Games. Some 200 signs display both directional and security advice to motorists about road conditions during the Olympics, as well as the management of special Olympic Route Network traffic lanes.
June 4, 2012 Read time: 2 mins

5873 Bartco, a traffic management company based in Melbourne, Australia, has won a US$1.92 million contract to supply portable variable message signs (VMS) to 1466 Transport for London (TfL) for use during the Olympic Games. Some 200 signs display both directional and security advice to motorists about road conditions during the Olympics, as well as the management of special Olympic Route Network traffic lanes.

Bartco says it was because of its web based VMS programming and online management system including the superior colour display technology. A key element of the system is that a customer can login and manage all their signs at once through Bartco’s Web Studio technology, enabling live communication with an individual VMS or a network of them.

“We first introduced our VMS colour technology into the UK approximately 18 months ago via our UK partner, Colour Mobile VHS, and it is now used on major UK motorways, by the Met Police and also Heathrow airport,” said Trevor Wollard, co-owner of Bartco. “This has led to the current project for the Olympic Games, which has been a very rewarding experience.”

For more information on companies in this article

Related Content

  • Swarco sets up live-lane running on Germany's A8
    March 7, 2023
    System spans 2.8km along hard shoulder of motorway between Karlsruhe and Karlsbad
  • EU project to make urban freight management more sustainable
    February 1, 2012
    Urban freight policies are becoming more common in European cities and regions. However, it is still difficult to evaluate and transfer the knowledge gained from the different city logistics measures implemented by local authorities. The SUGAR project aims to tackle this by establishing a systematic approach towards best practices identification and assessment, and by developing urban freight plans and actions.
  • Temporary traffic monitoring with Bluetooth and wi-fi
    May 31, 2013
    David Crawford reviews developments in temporary ITS. Widespread take-up of technologies such as Bluetooth and wi-fi are encouraging the emergence of more sophisticated, while still cost effective, ITS responses to the traffic issues posed by temporary road situations such as work zones and special events. Andy Graham of traffic solutions specialists White Willow Consulting says: “A machine-to-machine radio link is far easier and cheaper than reading characters on a plate.” There can be other plusses. Tech
  • Swarco to deliver 100 VMS to SRL Traffic Systems
    March 22, 2019
    Swarco is to supply 100 mobile variable message signs (VMS) to SRL Traffic Systems in the UK as part of a £2.25 million deal. Alison Spooner, commercial director at SRL, a manufacturer of portable and temporary traffic equipment, says the company is aiming to establish a VMS division which comprises 500 signs. Swarco says its solar-powered VMS signs are equipped with energy-efficient LEDs capable of displaying full colour text and images. SRL will use Swarco’s Zephyr solution to set messages rem