3M’s Transportation Safety Roadshow heading for Detroit

3M’s Transportation Safety Roadshow, which offers interactive experiences featuring hands-on, in-person, and virtual demonstrations of innovative 3M technologies in a custom-designed 18-wheel, 53-foot long truck, will be at the ITS America Annual Meeting Detroit throughout the event, as part of a major tour of the US and Canada. As a leader in this space, 3M aims to increase awareness and understanding of the infrastructure needed to help better protect motorists today, as well as prepare for autonomous ve
May 24, 2018 Read time: 2 mins
4080 3M’s Transportation Safety Roadshow, which offers interactive experiences featuring hands-on, in-person, and virtual demonstrations of innovative 3M technologies in a custom-designed 18-wheel, 53-foot long truck, will be at the ITS America Annual Meeting Detroit throughout the event, as part of a major tour of the US and Canada.


As a leader in this space, 3M aims to increase awareness and understanding of the infrastructure needed to help better protect motorists today, as well as prepare for autonomous vehicles of the future with this roadshow and is highlighting the importance of improving safety for drivers, pedestrians, and road workers, as well as where transportation infrastructure is headed in the future.

The 3M Transportation Safety Roadshow Truck, which will be at the ITS America annual meeting on 5-6 June, is loaded with interactive demonstrations and experiences from 3M’s Transportation Safety Division. Demonstrations include Anti-Graffiti to see how signs can be kept clear and legible; Fluorescent Technology to understand how fluorescent signs enhance the visibility of signs in dawn, dusk and inclement weather conditions; Virtual Reality to experience the possibilities of how autonomous vehicles interact with traffic signs, work zones, and lane markings; Innovation Theater to watch demonstrations on 3M technology from the driver’s seat; and Custom Sign Creation to digitally print personal signs with 3M technology.

Related Content

  • November 3, 2016
    Highways SIB road worker safety showcase revealed
    Among its many varied and live demonstrations, next week’s Highways SIB (Seeing is Believing) event will feature a Road Worker Safety Showcase, which aims to give visitors first-hand experience of various new products designed to help ensure the safety of road workers. WJ Group will demonstrate its WJ Guardian system, which allows operatives to install road studs, whilst protecting them within an integrated safety cell of an 18-ton truck. The demonstration will feature WJ’s new Allux prismatic road stud
    Read More
  • March 29, 2017
    ITS World Congress looks to new horizons in Montréal
    ITS World Congress 2017 will highlight transformational technologies, integrated mobility and smart cities. “Today’s global transportation industry is at a transformational tipping point,” says Regina Hopper, president and CEO of the Intelligent Transportation Society of America (ITS America).
    Read More
  • May 9, 2019
    TRL: Cities must do more to help VRUs
    UK cities must learn from the Netherlands and Denmark if active travel and increased safety for vulnerable road users are to co-exist, says TRL’s Marcus Jones Active travel’ refers to modes of transport in which physical effort is required to undertake purposeful journeys - for example, walking or cycling to school, work or the local shops, as well as walking and standing as part of accessing public transport. The benefits of replacing short car journeys with more active forms of transport are obvious. Act
    Read More
  • October 17, 2019
    Getting C/AVs from pipedream to reality
    The UK government has suggested that driverless cars could be on the roads by 2021. But designers and engineers are grappling with a number of difficult issues, muses Chris Hayhurst of MathWorks Earlier this year, the UK government made the bold statement that by 2021, driverless cars will be on the UK’s roads. But is this an achievable reality? Driverless technology already has its use cases on our roads, with levels of autonomy ranked on a scale. At one end of the spectrum, level 1 is defined by th
    Read More

Highlighted Content