Mediamobile partners with TomTom on Germany’s first digital radio traffic service

German motorists can look forward to receiving traffic information over a data channel with 400 times the capacity of traditional RDS-TMC services, thanks to a partnership between Mediamobile and TomTom on the first nationwide traffic service to be broadcast over Germany’s digital radio network, Mediamobile’s V-Traffic Premium DAB. TomTom will provide the traffic content for the V-Traffic service, which is regarded as important in establishing digital radio as a new traffic data delivery channel for the aut
July 29, 2013 Read time: 2 mins
German motorists can look forward to receiving traffic information over a data channel with 400 times the capacity of traditional RDS-TMC services, thanks to a partnership between 2025 Mediamobile and 1692 TomTom on the first nationwide traffic service to be broadcast over Germany’s digital radio network, Mediamobile’s V-Traffic Premium DAB.

TomTom will provide the traffic content for the V-Traffic service, which is regarded as important in establishing digital radio as a new traffic data delivery channel for the automotive and consumer electronics industries in Germany and Europe.

Mediamobile’s V-Traffic Premium DAB traffic service is broadcast live over Germany’s DAB network using the TPEG protocol. The service has two key components; traffic alerts informing drivers of events such as accidents, road closures and roadworks, and traffic flow information providing accurate vehicle travel speed information covering 190,000km of Germany’s major roads.

The information is transmitted directly to motorists’ navigation or infotainment systems and is offered on a lifetime basis.
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