Skip to main content

Seattle's 'Smarter Highways' recognised by ITS America

The Seattle Smarter Highways initiative has been recognised by ITS America with a Smart Solution Spotlight award for using innovative technology to create a safer, cleaner, more efficient and sustainable transportation system.
January 31, 2012 Read time: 3 mins

The Seattle Smarter Highways initiative has been recognised by 560 ITS America with a Smart Solution Spotlight award for using innovative technology to create a safer, cleaner, more efficient and sustainable transportation system. Last week, 451 Washington State Department of Transportation  (WSDOT) unveiled new high-tech message signs on Interstate 5 that deliver real-time traffic information to drivers and adjust speeds based on traffic conditions. 

“As public agencies are being asked to do more with less, the Smarter Highways initiative is a great example of how technology can improve highway efficiency, reduce crashes and ease frustration for area commuters without having to build costly new infrastructure,” said ITS America President and CEO Scott Belcher.

Similar initiatives in Europe have resulted in 30 per cent fewer injury collisions, and this project is one of the first deployments in the United States. Using real-time traffic speed and volume data gathered from pavement sensors, WSDOT has deployed 97 electronic overhead signs stationed every half-mile along I-5.  Depending on traffic conditions, drivers will see variable speed limits, lane status alerts, and real-time information about traffic incidents, backups and alternate routes.  Future plans call for ITS technology to be installed on other major travel corridors in the congested Seattle region, including I-90, SR 520 and I-405.

The system automatically adjusts speed limits based on real-world traffic conditions, with staff at WSDOT’s traffic management centre continuously monitoring traffic conditions and making necessary adjustments, including closing lanes as needed to help emergency personnel respond quickly to crashes and other incidents.  In additional, the signs provide advance notice of lane mergers and closures, allowing drivers to change lanes ahead of time or exit the highway to avoid traffic jams.  By knowing in advance about lane closures and traffic back-ups, drivers have more time to adjust their speed and reduce the risk of rear-end collisions.

From 2005 to 2009, there were an average of 434 collisions each year on the seven-mile stretch of northbound I-5 between Boeing Access Road and I-90.  Two-thirds (or 287) of these collisions were rear-end crashes typically caused by congestion that could potentially be avoided by alerting drivers in advance about traffic back-ups.

“It’s exciting to see this leading edge technology in place and watch it respond dynamically to traffic on one of our busiest corridors” said WSDOT Division Director Craig Stone. “Drivers are paying attention to the information displayed on the signs and are following the directions.  The system has only been active a few days but so far, we are pleased with it.”

The new technology is a key element of WSDOT’s congestion relief programme, Moving Washington, and will help manage traffic during major construction on the Alaskan Way Viaduct, one of the most heavily travelled north-south routes for freight and commuters through the Seattle area.

For more information on companies in this article

Related Content

  • WSDOT reports on multi-modal transportation
    November 29, 2013
    Working closely with partners from Puget Sound-area transit and planning organizations to implement a multimodal-system analysis, the Washington State Department of Transportation (WSDOT) has produced its new Corridor Capacity Report to explain how transportation system efficiency would improve if travellers made better use of available capacity across all modes of transportation. In addition to updates on vehicle miles travelled, state-wide delay and the cost of this delay to Washingtonians, the report
  • Freight poses growing problem for city authorities
    March 3, 2017
    Wes Guckert considers possible solutions and countermeasures to the problems of increased freight deliveries in growing cities. In January 2016, the US Department of Transportation (USDoT) conducted a session on the SmartCity Challenge and Urban Freight and Logistics. This session was a follow-up to the USDoT report titled, Beyond Traffic 2045.
  • Virginia Automated Corridors unveiled
    June 3, 2015
    The Virginia Automated Corridors, a new initiative that its developers claim will revolutionise the development and deployment of automated vehicles, has been unveiled on more than 70 miles of interstates and arterial roads in the Northern Virginia region. The Corridors were established by the Virginia Tech Transportation Institute in partnership with the Virginia Department of Transportation; the Virginia Department of Motor Vehicles; Transurban; and Here, Nokia’s mapping business in support of the tran
  • 'Green' traffic signs
    January 30, 2012
    A new solar-powered, wireless automated rotary drum sign system, manufactured by Skyline Products Traffic Division and currently being deployed in Texas, is being hailed as one of the greenest, least expensive, most flexible means of managing traffic flow.