Skip to main content

Seattle's 'Smarter Highways' recognised by ITS America

The Seattle Smarter Highways initiative has been recognised by ITS America with a Smart Solution Spotlight award for using innovative technology to create a safer, cleaner, more efficient and sustainable transportation system.
January 31, 2012 Read time: 3 mins

The Seattle Smarter Highways initiative has been recognised by 560 ITS America with a Smart Solution Spotlight award for using innovative technology to create a safer, cleaner, more efficient and sustainable transportation system. Last week, 451 Washington State Department of Transportation  (WSDOT) unveiled new high-tech message signs on Interstate 5 that deliver real-time traffic information to drivers and adjust speeds based on traffic conditions. 

“As public agencies are being asked to do more with less, the Smarter Highways initiative is a great example of how technology can improve highway efficiency, reduce crashes and ease frustration for area commuters without having to build costly new infrastructure,” said ITS America President and CEO Scott Belcher.

Similar initiatives in Europe have resulted in 30 per cent fewer injury collisions, and this project is one of the first deployments in the United States. Using real-time traffic speed and volume data gathered from pavement sensors, WSDOT has deployed 97 electronic overhead signs stationed every half-mile along I-5.  Depending on traffic conditions, drivers will see variable speed limits, lane status alerts, and real-time information about traffic incidents, backups and alternate routes.  Future plans call for ITS technology to be installed on other major travel corridors in the congested Seattle region, including I-90, SR 520 and I-405.

The system automatically adjusts speed limits based on real-world traffic conditions, with staff at WSDOT’s traffic management centre continuously monitoring traffic conditions and making necessary adjustments, including closing lanes as needed to help emergency personnel respond quickly to crashes and other incidents.  In additional, the signs provide advance notice of lane mergers and closures, allowing drivers to change lanes ahead of time or exit the highway to avoid traffic jams.  By knowing in advance about lane closures and traffic back-ups, drivers have more time to adjust their speed and reduce the risk of rear-end collisions.

From 2005 to 2009, there were an average of 434 collisions each year on the seven-mile stretch of northbound I-5 between Boeing Access Road and I-90.  Two-thirds (or 287) of these collisions were rear-end crashes typically caused by congestion that could potentially be avoided by alerting drivers in advance about traffic back-ups.

“It’s exciting to see this leading edge technology in place and watch it respond dynamically to traffic on one of our busiest corridors” said WSDOT Division Director Craig Stone. “Drivers are paying attention to the information displayed on the signs and are following the directions.  The system has only been active a few days but so far, we are pleased with it.”

The new technology is a key element of WSDOT’s congestion relief programme, Moving Washington, and will help manage traffic during major construction on the Alaskan Way Viaduct, one of the most heavily travelled north-south routes for freight and commuters through the Seattle area.

For more information on companies in this article

Related Content

  • Interoperability facilitates mobility on Santiago’s toll roads
    August 10, 2016
    Drivers crossing Chile’s capital are benefitting from additional investment in ITS. Mauro Nogarin reports. Santiago de Chile is pioneering the development of concession-interoperable, multi-lane, free-flow urban highways. This road network crosses the city from north to south (Autopista Central), from east to west (Costanera Norte) and also includes the north-western (Vespucio Norte) and southern (Vespucio Sur) ring roads surrounding this metropolitan area of seven million people.
  • New technology and economics at ITS World Congress 2011
    January 19, 2012
    ITS America prepares for the 18th World Congress on ITS and 2011 Annual Meeting, 16-20 October 2011, Orange County Convention Center, Orlando, Florida. In the final moments of the 2008 ITS World Congress in New York City, organisers and planning committee members quietly celebrated the conclusion of another extremely successful event for the ITS industry. In spite of the economic climate at the time, the 2008 World Congress was well attended by delegates from 66 countries and yielded impressive results than
  • Hot topics at ITS Australia conference
    May 15, 2014
    The challenges of congested city transport systems and safety were the hot topics at the intelligent transport systems (ITS) business exchange conference held recently in Melbourne featuring speakers and delegates from Asia, Australia, Europe, USA and New Zealand. Hosted by ITS Australia, the conference attracted 200 participants from seven nations and facilitated an international exchange about innovative technologies and successfully deployed solutions to major transport issues across public, private a
  • New opportunities in a data-rich future
    March 19, 2014
    Jason Barnes looks at where the detection and monitoring sector is heading. In the future, there will be no such thing as an un-instrumented road. Just a short time ago, that could have been a quote from a high-level policy document but with the first arrivals of vehicles with 802.11p connectivity – the door-opener to Vehicle-to-X (V2X) applications – it’s a statement which has increasing validity. The technology which uses our roads will also provide information on road conditions but V2X isn’t the only