Skip to main content

Econolite expands partnership with TrafficCast

Econolite has expanded its partnership with TrafficCast International and will integrate real time data from the TrafficCast BlueToad travel time module into its Centracs Advanced Transportation Management System (ATMS).
May 16, 2012 Read time: 2 mins
Econolite has expanded its partnership with TrafficCast International and will integrate real time data from the TrafficCast BlueToad travel time module into its Centracs Advanced Transportation Management System (ATMS).

BlueToad (Bluetooth Travel-time Origination And Destination) cost-effectively and non-intrusively detects anonymous mobile device identifications used to connect Bluetooth devices such as cell phones and in-vehicle hands-free kits. Accurate travel times are calculated through analysis of timestamps on subsequent tags of passing vehicles, and can also identify route behaviours from vehicle movements.

“BlueToad is the definitive travel-time and road speed analysis system available and we are excited to begin work towards incorporating its real time information into Centracs,” said Jeff Spinazze, Econolite senior VP of sales and product management. “As the proven solution for measuring travel times, BlueToad also has the ability to provide the critical real-time traffic evaluation data agencies need to proactively plan for evolving traffic conditions. Together, TrafficCast and Econolite can provide integrated transportation management solutions for both freeways and arterial corridors.”

“BlueToad’s unique capability of enabling granular road speed coverage for areas such as arterials and freeway on/off ramps complements Econolite’s Centracs ATMS solution,” said Paul Misticawi, TrafficCast VP of public sector sales. “We look forward to expanding our partnership and to working with Econolite’s latest ATMS system offering.”

Related Content

  • Hard shoulder running aids uniform traffic flow and safer driving
    January 23, 2012
    David Crawford detects a market for European experience. Well-established now in at least three European countries, Hard Shoulder Running (HSR) on motorways is exciting growing interest in the US. A November 2010 Report to Congress by the Federal Highway Administration (FHWA), on the Efficient Use of Highway Capacity, notes the role of HSR in the European-style Active Traffic Management (ATM) strategies now being recommended for implementation in the US where, until recently, they were virtually unknown.
  • Umovity and Derq: A potent combination
    April 25, 2024
    Umovity and Derq announced their first joint solution at the 2024 ITS America Conference, combining Derq’s INSIGHT, the company’s automated safety performance monitoring application, with Econolite’s cloud-based Advanced Transportation Management System (ATMS), Centracs Mobility.
  • High-res traffic data provides planners with the big picture
    November 5, 2015
    Road authorities have a lot to gain from high-resolution traffic data, argues Pravin Varaiya. Traffic engineers have traditionally been forced to operate with limited data regarding the performance of their arterials. Traffic studies are often commissioned once every three years, over a few days, to get an updated estimate of utilization.
  • ITS need not reinvent machine vision
    October 29, 2014
    Machine vision techniques hold the potential to solve a multitude of challenges facing the transportation sector Optical Character Recognition (OCR), the base technology for number plate recognition, has been in industrial use for more than three decades. It is a prime example of how, instead of having to start from scratch, the transportation sector can leverage and adapt the machine vision expertise already used in industry in order to provide robust solutions with new capabilities. “The real val