Skip to main content

Inrix to power Audi’s first connected nav system

Audi has selected Inrix’s XD Traffic to help further the company's Audi Connect strategy with real-time traffic information for its navigation systems starting with the mid-2011 model year. At a launch event today for the 2011 Audi A6, the automaker demonstrated how Audi vehicles connected to the Internet via Audi Online Services will use XD Traffic to provide motorists with real-time traffic information, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their rout
May 18, 2012 Read time: 2 mins
2125 Audi has selected 163 Inrix’s XD Traffic to help further the company's Audi Connect strategy with real-time traffic information for its navigation systems starting with the mid-2011 model year. At a launch event today for the 2011 Audi A6, the automaker demonstrated how Audi vehicles connected to the Internet via Audi Online Services will use XD Traffic to provide motorists with real-time traffic information, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.

"Audi is continuously looking for ways to harness the benefits of the latest technologies to improve the driving experience for our customers," said Ulrich Beeskow, Head of Development for Connected Navigation, Audi AG. "Traffic is no exception. The combination of Inrix's XD Traffic and Connected Services platform helps Audi become the first car manufacturer in the world to deliver a high quality and reliable connected navigation systems our customers can count on to always find the best route and avoid unforeseen delays along the way."

Inrix XD Traffic debuts on the new Audi MMI with Online Traffic available with today's launch of the 2011 Audi A6. The announcement represents the first product launch in the collaborations between Audi, Inrix and the automaker's hardware and software suppliers to deliver real-time traffic information to Audi's connected navigation systems. The service will be available initially in select European countries as part of an options package that includes Bluetooth mobile phone connectivity.

For more information on companies in this article

Related Content

  • New markets for travel information apps
    November 26, 2013
    Purpose-designed travel information apps are emerging to support the real estate market in the US – and potentially more widely – in a major diversification away from the conventional automotive and navigation device sectors. In July 2013, Washington State-based Imprev, which develops web-based marketing support aids for realtors, announced its App Generator. Claimed as an industry first, this enables property businesses to create their own branded mobile apps to give away as marketing tools to potential
  • Hard shoulder running aids uniform traffic flow and safer driving
    January 23, 2012
    David Crawford detects a market for European experience. Well-established now in at least three European countries, Hard Shoulder Running (HSR) on motorways is exciting growing interest in the US. A November 2010 Report to Congress by the Federal Highway Administration (FHWA), on the Efficient Use of Highway Capacity, notes the role of HSR in the European-style Active Traffic Management (ATM) strategies now being recommended for implementation in the US where, until recently, they were virtually unknown.
  • Intelematics JV to deliver connected car services to Europe
    January 11, 2016
    Following its recent expansion in the US, Australia-based Intelematics has entered into a joint venture with roadside assistance clubs the AA in the UK, ANWB in the Netherlands and ÖAMTC, the Austrian club, to establish Intelematics Europe and deliver new connected car services to the European market. The partnership between Intelematics and three of Europe’s largest motoring clubs will focus on the development of connected car services for the clubs and vehicle manufacturers – from information and ente
  • Inrix real time traffic and travel information for UK roads
    October 24, 2012
    Inrix used the 19th ITS World Congress to announce that it has been awarded a multi-million dollar contract by Network Information Services (NIS) in the UK to provide real-time traffic speed and travel time information for the Highways Agency’s National Traffic Information Service (NTIS).