Skip to main content

BMW of North America selects Inrix

BMW of North America has selected Inrix's premium traffic information service for next generation connected navigation systems in North America. As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.
June 7, 2012 Read time: 2 mins
RSS1731 BMW of North America has selected 163 Inrix's premium traffic information service for next generation connected navigation systems in North America.  As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.

Inrix is collaborating on BMW's recently announced advanced real-time traffic information (ARTTI) service to integrate ‘cloud-based’ premium traffic information and driver services that leverage ‘local knowledge’ to improve routing, fuel economy and provide more accurate travel times. For example, analysis of the traffic and travel time of the impact of stop signs and traffic light phases on arterials, or a major local event like a professional baseball game, will help ensure BMW owners' travels are faster, easier and, particularly at rush hour, more predictable.

BMW's ARTTI provides unprecedented level of insight to BMW owners. It is claimed that customers will receive better traffic information than available previously and in a shorter amount of time. ARTTI has improved precision and is able to determine differences in traffic conditions down to smaller road segments than ever before possible. It will be incorporated into the latest on-board navigation system which will be standard on all 2013 7 Series models as well as the 550i Sedan, 550i Gran Turismo and ActiveHybrid 5 Sedans and also offered as an option on other models.

For more information on companies in this article

Related Content

  • Kapsch highlights CVO capabilities of its 5.9GHz DSRC technology
    March 28, 2013
    Kapsch TrafficCom will appear at the 23rd ITS America Annual Meeting with an important recent validation of the versatility of its 5.9 GHz DSRC multi-modal, integrated and interoperable technologies. Earlier this month, the company announced it had been selected by HNTB and the Michigan DOT (MDOT) to deliver a Truck Parking Connected-Vehicle System at five sites along the I-94 corridor in Michigan.
  • Adaptive traffic control drives financial benefits
    July 24, 2012
    Prof. Klaus Banse, President of ITS Colombia and Ing. Robert Miranda, Head of the Traffic Management and Control System of Cartagena de Indias, Columbia, outline early cost benefits of an adaptive traffic control system. At the beginning of this year, Cartagena de Indias, located on the north coast of Colombia in the Caribbean, implemented a new adaptive traffic control system on 52 intersections with an investment of US$4.5 million.
  • Trust AI – it knows more than we do
    January 14, 2020
    There’s no shortage of data – but making the most of it is the problem. Andrew Bunn examines how AI will be able to support and influence the development of advanced transportation strategies
  • Reports says Apple iOS too late and too limited
    July 24, 2013
    According to Frost and Sullivan, Apple’s new iOS 7 for the automotive industry is too late and too limited for the automotive market. The device has notable changes to the interface and improved voice capabilities of personal assistant SIRI. Auto OEMs however, with their respective partners have moved many a mile without the need for Apple’s involvement. The announcement may be seen as a phased approach after last year’s announcement of SIRI EyesFree by Apple at WWDC. “If compared to other players, such as