Skip to main content

BMW of North America selects Inrix

BMW of North America has selected Inrix's premium traffic information service for next generation connected navigation systems in North America. As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.
June 7, 2012 Read time: 2 mins
RSS1731 BMW of North America has selected 163 Inrix's premium traffic information service for next generation connected navigation systems in North America.  As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.

Inrix is collaborating on BMW's recently announced advanced real-time traffic information (ARTTI) service to integrate ‘cloud-based’ premium traffic information and driver services that leverage ‘local knowledge’ to improve routing, fuel economy and provide more accurate travel times. For example, analysis of the traffic and travel time of the impact of stop signs and traffic light phases on arterials, or a major local event like a professional baseball game, will help ensure BMW owners' travels are faster, easier and, particularly at rush hour, more predictable.

BMW's ARTTI provides unprecedented level of insight to BMW owners. It is claimed that customers will receive better traffic information than available previously and in a shorter amount of time. ARTTI has improved precision and is able to determine differences in traffic conditions down to smaller road segments than ever before possible. It will be incorporated into the latest on-board navigation system which will be standard on all 2013 7 Series models as well as the 550i Sedan, 550i Gran Turismo and ActiveHybrid 5 Sedans and also offered as an option on other models.

For more information on companies in this article

Related Content

  • Ford announces winners of Innovate Mobility Challenge
    January 9, 2015
    Ford has announced the winners of its latest Innovate Mobility Challenge series, an open-innovation approach to discovering mobility solutions around the world and a key aspect of Ford Smart Mobility, the company’s program of innovation in mobility, connectivity and autonomy. Winning solutions tackled mobility challenges including the delivery of healthcare, reducing traffic congestion and optimising the transportation of goods – all aimed at helping people overcome growing transportation challenges worl
  • Infrastructure funding and road user charging – debate continues
    February 1, 2012
    Jack Opiola provides an overview of the ongoing debate over US infrastructure funding and the progress – or lack of it – towards vehicles miles travelled road user charging. The future funding of transportation and mobility infrastructure is attracting increased attention. There has been sharp debate in the US, where landmark reports from the National Surface Transportation Infrastructure Financing Commission and the National Surface Transportation Policy and Revenue Study Commission both stated that the cu
  • SESA connects dynamic messaging signs to the cloud
    January 8, 2016
    SES America is showing off two of its latest lines of dynamic messaging signs at ITS America Pittsburgh, highlighting the growing diversity of its product line for customers who are finding more applications for displaying multiple messages on demand.
  • Why integrated traffic management needs a cohesive approach
    April 10, 2012
    Traffic control is increasingly being viewed as one essential element of a wider ‘system of systems’ – the smart city. Jason Barnes, Jon Masters and David Crawford report on latest ideas and efforts for making cities ‘smarter’ Virtually every element of the fabric and utilitarian operations that make urban areas tick can now be found somewhere in the mix that is the ‘smart city’ agenda. Ideas have expanded and projects pursued in different directions as the rhetoric on making cities ‘smarter’ has grown. App