Skip to main content

Crowd-sourced data feed enhances traffic monitoring

In the US, NaviGAtor 511, Georgia’s traveller information system, has partnered with Waze to provide enhanced traffic information. Waze, a crowd-sourced social GPS and real-time traffic application for smartphones and Android phones, will provide enhanced traffic data to the current 511 system, and create a special 511 user group, specifically for Georgia travelers, within the existing Waze mobile app. The arrangement was provided for under an existing marketing contract with Iteris, the firm that has opera
November 20, 2012 Read time: 2 mins
In the US, 6896 NaviGAtor 511, Georgia’s traveller information system, has partnered with 6897 Waze to provide enhanced traffic information. Waze, a crowd-sourced social GPS and real-time traffic application for smartphones and Android phones, will provide enhanced traffic data to the current 511 system, and create a special 511 user group, specifically for Georgia travelers, within the existing Waze mobile app.

The arrangement was provided for under an existing marketing contract with Iteris, the firm that has operated and maintained the Georgia NaviGAtor 511 system since 2006.

NaviGAtor 511 is a sponsor-supported, free public service of the Georgia Department of Transportation that enhances transportation mobility, safety, and efficiency by providing travellers with real-time, route-specific travel information and 24/7 access to live operators.  The system delivers current information on incidents, road construction, and weather conditions statewide. In the Atlanta metro market area, NaviGAtor 511 not only provides congestion information, but also access to HERO (Highway Emergency Response Operator) motorist assistance.

Waze collects traffic data from its 29 million users, or “Wazers,” worldwide, who augment real-time traffic conditions through citizen-based traffic, hazard, and incident reporting. The data will then be verified by Georgia DOT and populated to NaviGAtor 511’s website and phone system.

The Waze smart phone application is available for free from the app store on iPhone, iPad and iPod touch or online.  In addition to real-time, crowd-sourced traffic data, Waze offers a number of hands-free features, such as: voice-guided turn-by-turn navigation; voice-activated user reporting of road hazards, construction, incidents, congestion; user-set voice commands; and automated verbal notification of upcoming incidents or conditions.

“Commuters know that they can help each other reduce the stress and inconvenience of traffic simply by turning on our app,” said Chris Butler, director of business development for Waze. “Moving forward, we’re excited to be working with Georgia DOT and Iteris on the NaviGAtor 511 system to offer these expanded benefits and increased exposure to the Georgia Wazers.”

For more information on companies in this article

Related Content

  • User-based insurance joins the battle for big data
    November 10, 2015
    User-based insurance is blazing a trail others would like to follow and is also discovering the challenges. The ITS sector needs to keep a very careful eye on the automotive industry: “There’s a war going on in the connected car space creating richer datasets than we ever imagined possible” says Paul Stacy, research and development director of Wunelli, part of the LexisNexis group. The car makers have gone way beyond infotainment, unlocking huge amounts of data in the process … facts and figures which the i
  • Pioneering new passenger information systems
    February 3, 2012
    Chicago pioneers new passenger information initiatives. By David Crawford
  • Is the smartphone a driver's best friend?
    May 27, 2014
    The smartphone is a driver’s best friend – or so it seems: apps help them navigate, avoid congestion, identify a parking space, locate an EV charge point, find the area’s cheapest fuel, check the weather, pay tolls … the list goes on. While some have voice actuation, the whole issue of driver-related apps still concerns me. The World Health Organisation / National Highway Traffic Safety Administration (NHSA) report Mobile Phone Use: A Growing Problem of Driver Distraction says: ‘…studies suggest that driver
  • Metro Transit announces St. Louis transportation app
    March 15, 2019
    St. Louis public transport operator Metro Transit is launching a new real-time information and trip-planning mobile app covering the US region, which includes parts of Illinois and Missouri. Jessica Mefford-Miller, executive director of Metro Transit, a public transport operator, says: “With this app, our customers can check real-time information, get the latest service alerts, look up schedules, and plan multimodal trips – all from the palm of their hand.” Called Transit, the app will allow riders to