Skip to main content

Crowd-sourced data feed enhances traffic monitoring

In the US, NaviGAtor 511, Georgia’s traveller information system, has partnered with Waze to provide enhanced traffic information. Waze, a crowd-sourced social GPS and real-time traffic application for smartphones and Android phones, will provide enhanced traffic data to the current 511 system, and create a special 511 user group, specifically for Georgia travelers, within the existing Waze mobile app. The arrangement was provided for under an existing marketing contract with Iteris, the firm that has opera
November 20, 2012 Read time: 2 mins
In the US, 6896 NaviGAtor 511, Georgia’s traveller information system, has partnered with 6897 Waze to provide enhanced traffic information. Waze, a crowd-sourced social GPS and real-time traffic application for smartphones and Android phones, will provide enhanced traffic data to the current 511 system, and create a special 511 user group, specifically for Georgia travelers, within the existing Waze mobile app.

The arrangement was provided for under an existing marketing contract with Iteris, the firm that has operated and maintained the Georgia NaviGAtor 511 system since 2006.

NaviGAtor 511 is a sponsor-supported, free public service of the Georgia Department of Transportation that enhances transportation mobility, safety, and efficiency by providing travellers with real-time, route-specific travel information and 24/7 access to live operators.  The system delivers current information on incidents, road construction, and weather conditions statewide. In the Atlanta metro market area, NaviGAtor 511 not only provides congestion information, but also access to HERO (Highway Emergency Response Operator) motorist assistance.

Waze collects traffic data from its 29 million users, or “Wazers,” worldwide, who augment real-time traffic conditions through citizen-based traffic, hazard, and incident reporting. The data will then be verified by Georgia DOT and populated to NaviGAtor 511’s website and phone system.

The Waze smart phone application is available for free from the app store on iPhone, iPad and iPod touch or online.  In addition to real-time, crowd-sourced traffic data, Waze offers a number of hands-free features, such as: voice-guided turn-by-turn navigation; voice-activated user reporting of road hazards, construction, incidents, congestion; user-set voice commands; and automated verbal notification of upcoming incidents or conditions.

“Commuters know that they can help each other reduce the stress and inconvenience of traffic simply by turning on our app,” said Chris Butler, director of business development for Waze. “Moving forward, we’re excited to be working with Georgia DOT and Iteris on the NaviGAtor 511 system to offer these expanded benefits and increased exposure to the Georgia Wazers.”

For more information on companies in this article

Related Content

  • Yunex gets set for green wave
    April 19, 2022
    Signal2X app used as part of traffic light phasing system in German city of Darmstadt
  • Smart phones offer smarter way to pay for travel
    December 16, 2013
    David Crawford reviews developments in near field communications for mass transit payments. ‘A carefully-designed and well-implemented mobile near field communications (NFC) solutions can give passengers a compelling experience that will encourage them to make greater use of public transport.’ That was the confident conclusion of a recent joint White Paper drawn up by the International Association of Public Transport and the global mobile operators’ representative group GSMA.
  • Reducing congestion with Tomtom's historical traffic data
    December 5, 2012
    Historical traffic data provided by TomTom is being used by the local government in Spain’s Basque region to reduce road congestion at less cost. Old habits die hard. Photos from as far back as the 1930s show people counting cars by the roadside in order to provide congestion data to those running road networks. Today, such techniques are still used, albeit augmented by a range of automation technologies such as inductive loops, infra-red sensors and number plate recognition. Even with these advances, howe
  • Future of tolling: the priorities
    January 14, 2020
    In the final part of his investigation into the future of tolling technology, Josef Czako of Moving Forward Consulting asks what industry figures see as the priorities going forward…