Swarco installs 34 VAS signs to calm speeding in Brent

Swarco Traffic has installed 34 vehicle-activated signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two-wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign. VAS are activated when an approaching vehicle is travelling over the system’s pre-set threshold.
June 26, 2018 Read time: 2 mins

129 Swarco Traffic has installed 34 vehicle-activated signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two-wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign.

VAS are activated when an approaching vehicle is travelling over the system’s pre-set threshold. They display the speed with either an instruction to slow down or a sad face in red. A happy face or thank you is shown in green for drivers travelling within the speed limits.

Most of the VAS are fixed to existing light columns while some are solar powered. The signs are Conformité Européene (CE)-marked for quality and safety and are built with the latest Swarco LEDs, which are said to provide optical output for increased reliability as well as reduced power consumption.

Chhaganlal J Dabhi, project engineer for Brent Council’s Highways and Infrastructure Service, said: “One of the most common causes of accidents involving P2Ws is high speeds. And high speeds can cause severe injuries and fatalities, particularly for a motorbike rider who is the most exposed and vulnerable. However, we also know that one of the most effective measures to reduce accidents can be to inform all road users of the hazards and prevailing dangers, and advise them accordingly.”

Urban Traffic Control

For more information on companies in this article

Related Content

  • Exchanging Places event causes cyclists to rethink their cycling habits
    February 21, 2014
    Almost everyone who got behind the wheel of a heavy goods vehicle at the London Bike Show said that the experience caused them to rethink the way they cycle. More than 850 cyclists took part in Exchanging Places run by Crossrail and the Metropolitan Police Service, which allows them to see the road from a lorry driver’s point of view and get a better understanding of what drivers can and cannot see. Most were unaware of the size of blind spots from inside the driver’s cab. Chief Superintendent Sultan
    Read More
  • South Gloucestershire invests in speed warning signs
    April 21, 2016
    South Gloucestershire Council has purchased two mobile speed indicator signs (SIDs) from UK company Traffic Technology, which will be used to monitor traffic speeds at sites where there is a community concern about speeding vehicles or a history of speed-related injury accidents. The signs will be installed following a site survey to ascertain whether there is a problem with inappropriate speed. SID is a rugged, lightweight radar activated speed indication display that can be used at temporary or perm
    Read More
  • MEPs call for driver-assistance systems to made compulsory for new cars
    November 17, 2017
    Following over 25,000 deaths and hundreds of thousands of injuries on Europe’s roads each year, 90% of which are caused by human error, MEPs are calling for new cars to be equipped with lifesaving driver assistance systems in a draft resolution. Three-quarters of new cars are still not equipped with the systems due to the extra cost. In response, the resolution suggests only making features compulsory that are already available on the market such as automatic emergency braking systems with pedestrian and
    Read More
  • Redflex: ‘Consistency of enforcement will drive compliance’
    August 7, 2020
    Mark Talbot, CEO of Redflex Holdings, puts himself in the ITS International hotseat to answer questions about leveraging technology, MaaS changes and new areas of business
    Read More

Highlighted Content