Swarco installs 34 VAS signs to calm speeding in Brent

Swarco Traffic has installed 34 vehicle-activated signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two-wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign. VAS are activated when an approaching vehicle is travelling over the system’s pre-set threshold.
June 26, 2018 Read time: 2 mins

129 Swarco Traffic has installed 34 vehicle-activated signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two-wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign.

VAS are activated when an approaching vehicle is travelling over the system’s pre-set threshold. They display the speed with either an instruction to slow down or a sad face in red. A happy face or thank you is shown in green for drivers travelling within the speed limits.

Most of the VAS are fixed to existing light columns while some are solar powered. The signs are Conformité Européene (CE)-marked for quality and safety and are built with the latest Swarco LEDs, which are said to provide optical output for increased reliability as well as reduced power consumption.

Chhaganlal J Dabhi, project engineer for Brent Council’s Highways and Infrastructure Service, said: “One of the most common causes of accidents involving P2Ws is high speeds. And high speeds can cause severe injuries and fatalities, particularly for a motorbike rider who is the most exposed and vulnerable. However, we also know that one of the most effective measures to reduce accidents can be to inform all road users of the hazards and prevailing dangers, and advise them accordingly.”

Urban Traffic Control

For more information on companies in this article

Related Content

  • Better response as emergency vehicles take priority
    January 10, 2025
    Applied Information's Glance solution shows timing & safety improvements
    Read More
  • Self-driving car safety perspectives
    June 2, 2015
    At yesterday’s Opening Plenary, Chris Urmson’s keynote speech dealt with the reality of driverless cars on our roads. By far and away their greatest benefit to mankind will be the potential to achieve an incredible saving of life and injury on the roads, as Urmson, director of the Google Self-Driving Car program, revealed to delegates. In response to an Associated Press article last month disclosing that self-driving cars have been involved in four accidents in the state of California, Urmson revealed th
    Read More
  • Virginia Tech reveals vested interest
    May 9, 2019
    New ITS systems on either side of the Atlantic – such as an intriguing piece of connected clothing – aim to reduce the casualty toll among road maintenance personnel, says Alan Dron t’s not a lot of fun working on road maintenance or road construction worksites. By definition, you’re out in all weathers. You’re not popular with motorists, who blame you for hold-ups. It’s frequently physically arduous. And, worst of all, the sector has an unenviable record of injuries - even fatalities. Often working jus
    Read More
  • SmartDrive launch new suite of sensors to tackle high-risk driving behaviour
    November 2, 2017
    SmartDrive Systems has introduced its SmartSense for Distracted Driving (SSDD), the first in a new line of intelligent sensors that are designed with the intention of identifying dangerous driving habits and intervening with drivers before a catastrophic event occurs. It uses computer vision-based algorithms along with SmartDrive’s video analytics platform to recognize when a driver is distracted.
    Read More

Highlighted Content