WSP wins Caltrans Excellence in Transportation Award 2017

Engineering Consultancy WSP won a Caltrans Excellence in Transportation Award 2017, following a partnership with the Bay Area Rapid Transit (BART) and Scoop's app to develop a carpool program in the San Francisco Bay area, on behalf of the Metropolitan Transportation Commission (MTC). It provided parking spaces until 10 am for commuters carpooling to select the BART station via the app. The program developed campaigns to build public awareness and increase carpooling behaviour, including short-term
December 12, 2017 Read time: 2 mins

Engineering Consultancy 6666 WSP won a Caltrans Excellence in Transportation Award 2017, following a partnership with the Bay Area Rapid Transit (BART) and Scoop's app to develop a carpool program in the San Francisco Bay area, on behalf of the Metropolitan Transportation Commission (MTC). It provided parking spaces until 10 am for commuters carpooling to select the BART station via the app.

The program developed campaigns to build public awareness and increase carpooling behaviour, including short-term incentives that award users with a chance to win a monetary incentive for scheduling a ride on a randomly selected day, outreach blitzes at targeted events, messaging on billboards, and Pandora ads. It also sent targeted emails, phone calls and in-person outreach at employers, coffee shops, and other retail locations to inform people of their carpool options.

WSP conducts new mobility strategies as well as the implementation of carpool behaviour change initiatives on behalf of the MTC; who manages the 511 program and encourages carpooling and vanpooling to shift travel from single occupant vehicles.

Urban Traffic Control

For more information on companies in this article

WSP

Related Content

  • Hayden AI & Snapper Services keep their eyes on the road
    August 29, 2024
    Snapper Services CEO Miki Szikszai and Chris Carson, CEO of Hayden AI, tell Adam Hill about synergy and partnership – and how to make use of data once you’ve gathered it
    Read More
  • Don’t look at the jigsaw pieces – see the whole puzzle, says CCTA
    February 19, 2024
    There are three main barriers to taking transport ideas from the pilot stage to real-life usage: incompatible technology, local control and limited funding. Tim Haile of California’s Contra Costa Transportation Authority has some thoughts on how to overcome them
    Read More
  • Carrots are proving cost-effective in Netherlands
    October 3, 2018
    There are lessons to be learned from congestion avoidance schemes in the Netherlands. David Crawford welcomes some new thinking in road pricing. Highway operators worldwide are being urged to learn from Dutch experience in using financial carrots rather than sticks to encourage drivers to avoid contributing to congestion. A Netherlands/UK group makes a convincing cost/benefit case in a new global survey of road pricing technologies, economics and acceptability. Representing the Rijkswaterstaat section of
    Read More
  • US holiday season: don’t drive - ride!
    November 23, 2022
    Lyft credits are being provided in four US states to discourage seasonal drunk driving
    Read More

Highlighted Content