Uber to redirect focus to bikes and electric scooters

Uber intends to focus more on its electric scooter and bike business as it says individual modes of transport are better-suited to inner city travel. Dara Khosrowshahi, Uber’s CEO, believes users will make more frequent, shorter journeys in the future, the Financial Times reports. "During rush hour, it is very inefficient for a one-tonne hulk of metal to take one person ten blocks,” he says. Uber’s Jump electric bikes are now available in eight US cities such as San Francisco and Washington DC, and are
August 28, 2018 Read time: 2 mins

8336 Uber intends to focus more on its electric scooter and bike business as it says individual modes of transport are better-suited to inner city travel.

Dara Khosrowshahi, Uber’s CEO, believes users will make more frequent, shorter journeys in the future, the %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external Financial Times Financial Times website link false https://www.ft.com/content/986d878a-a7c4-11e8-8ecf-a7ae1beff35b false false%> reports.

"During rush hour, it is very inefficient for a one-tonne hulk of metal to take one person ten blocks,” he says.

Uber’s Jump electric bikes are now available in eight US cities such as San Francisco and Washington DC, and are set to launch in Berlin.

The ride-sharing company has also joined forces with electric scooter company Lime.

Khosrowshahi recognises that Uber makes more money from a car journey than a bike trip - but says this would be offset as users engage with the app more regularly for shorter journeys.
"We are willing to trade off short-term per-unit economics for long-term higher engagement."

The move comes as Uber announced it was to supply its proprietary self-driving system to %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external Toyota Sienna Minivans Uber website link false https://www.uber.com/newsroom/uber-toyota-team-self-driving-cars/ false false%>. “Rather than owning and operating the fleet of self-driving vehicles, these minivans will be owned and operated by an agreed upon third party, a new business model for Uber,” the company said in a statement.

UTC

Related Content

  • September 12, 2014
    Australia faces tough choices over toll tags
    With more than seven million tolling tags nearing the end of their life, delegates to ITS Australia’s 2014 National Electronic Tolling Conference had more than a passing interest debating possible ways forward. Rex Wright, chair of the Australian Toll Road Users’ Group, said the industry was potentially facing an AUD$100million bill over the next five years but the toll operators are committed to a unified national approach, consistent with the current interoperability.
    Read More
  • July 12, 2018
    Sensoris platform releases vehicle-to-cloud data standard
    A new vehicle-to-cloud data standard has been released to cover connected and automated driving. Available on Sensoris' platform - co-ordinated by ERTICO – ITS Europe and initiated by Here Technologies - it aims to close the loop between the vehicle’s sensors, map and connected services. Sensoris represents a group of vehicle manufacturers, telecommunications, location, content and service providers and navigation systems suppliers whose new specification is intended to be used across the automotive indu
    Read More
  • January 4, 2018
    Cubic wins contract to mobilize LA Metro TAP Fare Payment System
    Cubic Transportation Systems has been awarded a contract by the Los Angeles County Metropolitan Authority (LA Metro), to deliver an integrated traveller app in support of the TAP regional contactless fare system. It is designed with the intention of allowing users to make a fare purchase, use their mobile device as a TAP card and complete their journey using transit, bikeshare, or other multimodal programs. It will also provide them with commute information. TAP links 24 transit agencies across the Los
    Read More
  • March 19, 2018
    Appyparking exhibits platform to help drivers and cities
    Appyparking is using Intertraffic to showcase a connected car platform that is said to bridge mapping, data, Internet of Things and payments drivers to provide users with more choice for destinations. The solution aims to save drivers time and money while also reducing congestion and pollution in cities. The product is part of the company’s ambition to create an urban transport application programming interface for kerbside navigation that can integrate into intelligent mobility applications which has
    Read More

Highlighted Content