Skip to main content

Swarco installs 34 VAS cameras to calm speeding in Brent

Swarco Traffic has installed 34 Vehicle Activated Speed signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign.
February 12, 2018 Read time: 2 mins
129 Swarco Traffic has installed 34 Vehicle Activated Speed signs (VAS) at key locations in the UK borough of Brent to support its council in reducing collisions, road danger and accidents that involve powered two wheelers (P2Ws) such as motorcycles and mopeds. Motorcycles account for 19% of all road user deaths despite representing 1% of total road traffic, according to the National Think Road Safety Campaign.


VAS becomes activated when an approaching vehicle is travelling over the system’s pre-set threshold. It displays the speed with either an instruction to slow down or a sad face in red. A happy face or thank you is shown in green for drivers travelling within the speed limits.

Most of the VAS are fixed to existing light columns while some are solar powered. The signs are CE marked for quality and safety and are built with the latest Swarco LED’s, which are said to provide optical output for increased reliability as well as reduced power consumption.

Chhaganlal J Dabhi, project engineer for Brent Council’s Highways and Infrastructure Service, said: “One of the most common causes of accidents involving P2W is high speeds. And high speeds can cause severe injuries and fatalities, particularly for a motorbike rider who is the most exposed and vulnerable. However, we also know that one of the most effective measures to reduce accidents can be to inform all road users of the hazards and prevailing dangers, and advise them accordingly.”

“Whilst we wait to see what the data reveals in terms of the signs’ effectiveness, we are pleased that the project is bringing about more general awareness to all road users about the potential dangers to motorcyclists and reducing accidents overall. If these signs help to prevent a death or serious injury on the Borough’s roads then it is money well spent.”

For more information on companies in this article

Related Content

  • RAC Foundation: UK drivers receive 12 million penalties annually
    October 25, 2017
    Up to 12 million driving license holders receive a penalty notice each year – the equivalent of one every 2.5 seconds; meaning as many as a third (30%) of Britain's 40 million drivers now receive a penalty notice annually. The findings come from the Automated Road Traffic Enforcement: Regulation, Governance and Use - for the RAC Foundation by Dr Adam Snow, a lecturer in criminology at Liverpool Hope University. The penalty notices include the Fixed Penalty Notice (a criminal penalty issued
  • TRL to evaluate road safety performance in the Sultanate of Oman
    December 4, 2012
    The UK’s Transport Research Laboratory (TRL) has been commissioned by the Royal Oman Police (ROP) to undertake a study covering all aspects of road safety within the Sultanate of Oman. TRL’s team of experts will conduct a high level multi-sector assessment of existing road safety activity in the Sultanate. The review will evaluate the Sultanate’s road safety performance, comparing existing activities against best practice across twelve different disciplines including road safety management, safety engineeri
  • TM 2.0 boost TMC data feed and driver influence
    November 15, 2017
    TM 2.0 views connected vehicles and V2I as two-way communications channels, benefitting traffic management and drivers, as Alan Dron discovers. As connected vehicles are progressively rolled out there will come a point at which traffic managers and traffic management centres (TMCs) will have to gear up to cope with a rapidly-evolving road scenario. The TM 2.0 Platform (see box) is promoting a concept of new-generation traffic management (which carries the same TM 2.0 title) and is studying how future T
  • Measuring alertness to avert drowsy driver incidents
    December 21, 2015
    Falling asleep at the wheel is the primary cause in thousands of deaths on American and other roads, with truck drivers the most at-risk group. David Crawford investigates measures to counter drowsy driving.