Skip to main content

Ito World manifesto calls on cities to embrace MaaS

Data and alternative transport can combat congestion, pollution and private car dependency in global cities, says Ito World. The UK transit data specialist has published a manifesto which calls on cities to embrace Mobility as a Service (MaaS) to ‘unlock’ their future potential. The MaaS Manifesto: smart data and accessing a city’s potential insists cities also need to have the right infrastructure and ensure the public and private sectors work with emerging players. Ito World says city authorities u
September 25, 2018 Read time: 2 mins
Data and alternative transport can combat congestion, pollution and private car dependency in global cities, says 5957 Ito World. The UK transit data specialist has published a %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external manifesto false https://www.itoworld.com/wp-content/uploads/2018/09/Manifesto_Final-1.pdf false false%> which calls on cities to embrace Mobility as a Service (8356 MaaS) to ‘unlock’ their future potential.


The MaaS Manifesto: smart data and accessing a city’s potential insists cities also need to have the right infrastructure and ensure the public and private sectors work with emerging players.

Ito World says city authorities using real-time data to understand people patterns and schedule joined-up services to meet demand is one of five key steps for realising the full opportunity of MaaS.

Other recommendations include: using real-time shared transport occupancy data to optimise services; providing accessible passenger information to encourage travellers to move away from private car use; and making cities people-friendly through establishing green community spaces. In addition, Ito World suggests city authorities should create safe walking and cycling routes to interconnect seamless multi-modal transportation.

Belgian politician Pascal Smet, minister of the government of the Brussels-Capital region, says it is up to city governments to redefine the role of public transport and form partnerships with innovators.

“Public transport needs to remain the backbone of a city. In the future, shared private automated services will have to connect to that backbone within a framework set out by city governments,” Smet adds.

According to the manifesto, MaaS requires a collaboration between private transport companies, data experts and public authorities to be a success in cities.

Authorities and operators working with data experts which utilise open and proprietary data will be able to deliver a single integrated dataset which gives a ‘total-city picture’ of transit options, the document adds.

Johan Herrlin, CEO at Ito World, says transport service providers, mayors, transport commissioners and city authorities are responsible for sharing data and putting measures in place to guide the behaviour of individuals to drive wider societal goals.

“We need to better encourage people to ditch the car and see public transport, bicycles and their own two feet as reliable methods to get around,” Herrlin adds.

UTC

Related Content

  • July 11, 2018
    ERTICO-ITS Europe issues World Congress website warning
    ERTICO-ITS Europe, organiser of September’s ITS World Congress in Copenhagen, has warned that an unofficial website could confuse potential delegates and suggests that people avoid it. The official site of the Congress is www.itsworldcongress.com, but a site exists with a similar domain - itsworldcongress2018.org – offering hotel bookings and travel information. In a statement, ERTICO said: “This website does not represent the ITS World Congress and is not affiliated with ERTICO – ITS Europe or any of t
  • May 29, 2018
    Car2Go to halt carsharing operations in Toronto
    Car-sharing group Car2Go is suspending operations in Toronto, Canada, because of what it sees as restrictive regulations introduced by the city’s authorities. Toronto City Council is introducing its own free-floating carshare pilot on June 1 which Car2Go says makes its service ‘inoperable’. In a letter to users, Car2Go’s North America CEO Paul DeLong says that companies taking part in Toronto’s new pilot will be charged $1,499.02 per vehicle and that many streets which operate a residents’ parking permit
  • March 15, 2016
    Association news around the globe
    ITS New Mexico’s 2015 award has gone to the state’s Bernalillo County for establishing implementation criteria for adaptive traffic control and the installation of the state’s first system on Alameda Boulevard in Albuquerque. This uses Rhythm Engineering’s InSync Technology.
  • September 12, 2014
    Australia faces tough choices over toll tags
    With more than seven million tolling tags nearing the end of their life, delegates to ITS Australia’s 2014 National Electronic Tolling Conference had more than a passing interest debating possible ways forward. Rex Wright, chair of the Australian Toll Road Users’ Group, said the industry was potentially facing an AUD$100million bill over the next five years but the toll operators are committed to a unified national approach, consistent with the current interoperability.