Skip to main content

Ito World manifesto calls on cities to embrace MaaS

Data and alternative transport can combat congestion, pollution and private car dependency in global cities, says Ito World. The UK transit data specialist has published a manifesto which calls on cities to embrace Mobility as a Service (MaaS) to ‘unlock’ their future potential. The MaaS Manifesto: smart data and accessing a city’s potential insists cities also need to have the right infrastructure and ensure the public and private sectors work with emerging players. Ito World says city authorities u
September 25, 2018 Read time: 2 mins
Data and alternative transport can combat congestion, pollution and private car dependency in global cities, says 5957 Ito World. The UK transit data specialist has published a %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external manifesto false https://www.itoworld.com/wp-content/uploads/2018/09/Manifesto_Final-1.pdf false false%> which calls on cities to embrace Mobility as a Service (8356 MaaS) to ‘unlock’ their future potential.


The MaaS Manifesto: smart data and accessing a city’s potential insists cities also need to have the right infrastructure and ensure the public and private sectors work with emerging players.

Ito World says city authorities using real-time data to understand people patterns and schedule joined-up services to meet demand is one of five key steps for realising the full opportunity of MaaS.

Other recommendations include: using real-time shared transport occupancy data to optimise services; providing accessible passenger information to encourage travellers to move away from private car use; and making cities people-friendly through establishing green community spaces. In addition, Ito World suggests city authorities should create safe walking and cycling routes to interconnect seamless multi-modal transportation.

Belgian politician Pascal Smet, minister of the government of the Brussels-Capital region, says it is up to city governments to redefine the role of public transport and form partnerships with innovators.

“Public transport needs to remain the backbone of a city. In the future, shared private automated services will have to connect to that backbone within a framework set out by city governments,” Smet adds.

According to the manifesto, MaaS requires a collaboration between private transport companies, data experts and public authorities to be a success in cities.

Authorities and operators working with data experts which utilise open and proprietary data will be able to deliver a single integrated dataset which gives a ‘total-city picture’ of transit options, the document adds.

Johan Herrlin, CEO at Ito World, says transport service providers, mayors, transport commissioners and city authorities are responsible for sharing data and putting measures in place to guide the behaviour of individuals to drive wider societal goals.

“We need to better encourage people to ditch the car and see public transport, bicycles and their own two feet as reliable methods to get around,” Herrlin adds.

UTC

Related Content

  • July 23, 2019
    How C/AVs could serve rural communities
    In Ireland, there is low population density and a lot of rain – which can make last-mile journeys a trial. Orla O’Halloran at Arup has some thoughts on how C/AVs could serve rural communities Connected and autonomous vehicles (C/AVs) have the potential to be a vital link for people in rural communities, as part of a wider Mobility as a Service (MaaS) solution. That is the view of Orla O’Halloran, intelligent mobility consultant at Arup. She believes that MaaS needs to be considered in conjunction with ot
  • April 9, 2019
    ITS America student essay competition: deadline 14 April
    The deadline for US college students to take part in ITS America’s annual essay competition is fast approaching – entries must be in by Sunday 14 April. The competition, sponsored by Southwest Research Institute (SwRI), invites students of transportation, engineering and public policy to share ‘thought provoking’ visions for the future of transport. The topic is: ‘How do you envision disruptive technologies impacting transportation systems to make them safer, greener or smarter over the next 10 years?’ U
  • October 10, 2018
    ComfortDelGro to deploy MaaS Global app in Singapore
    Transport company ComfortDelGro is trialling MaaS Global’s Whim app in Singapore. The Finnish mobility company secured a €9m funding round for the app in August to support its ambition in revolutionising the way people move. ComfortDelGro says the Mobility as a Service (MaaS) app’s users will be able to access its fleet of taxis as well as transition from a train or a bus or choose to finish the trip on a bicycle. Kaj Pyyhtiä, MaaS Global co-founder, says the company will use the initiative to enter
  • May 2, 2019
    Los Angeles launches own ‘Green New Deal’
    The city of Los Angeles has released what it calls ‘LA’s Green New Deal’, pledging $860 million per year “to expand the transportation system”. Electric vehicles are at the fore: it pledges an $8 billion upgrade to the city’s electricity grid by 2022, to help build the US’s “largest, cleanest and most reliable urban electrical grid to power the next generation of green transportation”. The city authorities will “expand electric car sharing options” and support implementation of Metro’s first/last mile pl