Skip to main content

Interactive map reveals the UK’s riskiest roads

The A254 between the junction with A28 in Margate and the junction with the A255 near Ramsgate is the UK’s riskiest road, according to an interactive Dangerous Road Map. There were 26 fatal and serious crashes per billion vehicle kilometres on this road, say motor insurer Ageas and the Road Safety Foundation (RSF). Both organisations are now calling on an immediate investment from the UK government of £75 million, and the same amount annually for five years thereafter to improve the country’s riskiest
November 20, 2018 Read time: 3 mins

The A254 between the junction with A28 in Margate and the junction with the A255 near Ramsgate is the UK’s riskiest road, according to an interactive Dangerous Road Map.

There were 26 fatal and serious crashes per billion vehicle kilometres on this road, say motor insurer Ageas and the Road Safety Foundation (RSF).

Both organisations are now calling on an immediate investment from the UK government of £75 million, and the same amount annually for five years thereafter to improve the country’s riskiest roads.

It is estimated that this investment could prevent as many as 5,600 deaths or serious injuries over the next two decades with a prevention value of around £2 billion.

RSF says 654 lives out of 1,793 would not have been lost in 2017 if the UK was on target to halve road deaths by 2020. Also, 2,549 road death could have been prevented between 2010 and 2017 if the country was on track.  

A %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external report false https://www.ageas.co.uk/globalassets/assets/newsroom/eurorapgb2018_gettingbackontrack.pdf false false%> by Ageas says the Dangerous Road Map has identified 40 ‘persistently higher risk’ roads which must be addressed by the UK’s Safer Roads Fund. These areas have an average of at least one fatal or serious crash mile in a three-year survey period between 2014-16.  

Ageas and RSF believe a single investment of £75m on these roads would prevent an estimated 1,110 fatal and serious injuries over the next 20 years.

Getting Back on Track also shows in 2017.

•    The societal cost of road traffic crashes was £35bn.
•    An average of 73 people were killed or seriously injured on Britain’s roads every day.
•    Motorcycle fatalities increased by 9% from 319 in 2016 to 349.
•    Six out of ten fatal casualties occurred on rural roads.
•    Nearly 6% of fatal casualties occurred on motorways.

The Safer Roads Fund was part of an investment package announced in 2016 by the Department of Transport to upgrade 50 of the UK’s most dangerous local A-road sections.

Suzy Charman, executive director of the RSF, says progress to reduce the rate of death and serious injury on UK roads has flatlined since 2010.

“The Safer Roads Fund has allowed the road safety community to demonstrate that investing in road safety engineering treatments really does have life-saving potential, and also stacks up as an investment when compared to other transport initiatives,” she adds.

Charman believes the continuation of the fund would be a critical way of achieving zero road deaths by 2050.

Andy Watson, CEO of Ageas, believes a reduction in crashes will benefit the economy.  

“Fewer crashes mean fewer insurance claims – and saving an annual of £23.2m that we can pass onto our policy holders,” Watson adds.

Other findings show the risk is lowest in the West Midlands and the most improved road is the A161 in Yorkshire with fatal and serious crashes decreasing from 13 (in 2011-13) to one (in 2014-16).

Related Content

  • Gig economy drivers and riders at increased risk of collisions, warns UCL
    September 3, 2018
    Self-employed courier or taxi drivers who get their work through apps could be more likely to be involved in a collision, says a new study. The University College London (UCL) research found 63% of ‘gig’ economy respondents – who are not paid a salary - are not provided with safety training about managing risks on the road. The emerging issues for management of occupational road risk in a changing economy: A survey of gig economy drivers, riders and their managers also revealed 65% of drivers did not
  • National Safety Council estimates traffic deaths down three percent in 2013
    February 13, 2014
    The US National Safety Council announced today its preliminary estimate that approximately 35,200 motor vehicle fatalities occurred in the US in 2013, a three percent decrease from 2012. Crash injuries requiring medical attention also are estimated to have fallen by two percent since 2012 to a total of 3.8 million. Although 2013 traffic fatalities are three percent lower than 2012, they are one percent higher than 2011. The relatively high number of fatalities in 2012 appears to have been a one year bum
  • Hyundai and Kia invest $300m in ride-hailing firm Ola
    March 29, 2019
    Hyundai Motor and Kia Motors are investing $300 million in ride-hailing firm Ola to develop smart mobility solutions in India. The partners will also work together to develop fleet solutions as well as electric vehicles (EV) and infrastructure. Hyundai will work with Kia and Ola to develop cars for a ride-hailing service. Data gathered during the service operation will allow the companies to make vehicle improvements. Ola drivers will receive various financial services including lease and instalment pa
  • Tampa Hillsborough Expressway seeks drivers for connected vehicle pilot
    November 15, 2017
    The Tampa Hillsborough Expressway Authority (THEA) is recruiting volunteer drivers and pedestrians for the Tampa Connected Vehicle Pilot. The $21 million (£16 million) project aims to demonstrate the safety, mobility and environmental benefits of connected vehicle technology (CVP). THEA plans to equip 1,600 privately owned automobiles with this technology by mid-2018.