Skip to main content

Interactive map reveals the UK’s riskiest roads

The A254 between the junction with A28 in Margate and the junction with the A255 near Ramsgate is the UK’s riskiest road, according to an interactive Dangerous Road Map. There were 26 fatal and serious crashes per billion vehicle kilometres on this road, say motor insurer Ageas and the Road Safety Foundation (RSF). Both organisations are now calling on an immediate investment from the UK government of £75 million, and the same amount annually for five years thereafter to improve the country’s riskiest
November 20, 2018 Read time: 3 mins

The A254 between the junction with A28 in Margate and the junction with the A255 near Ramsgate is the UK’s riskiest road, according to an interactive Dangerous Road Map.

There were 26 fatal and serious crashes per billion vehicle kilometres on this road, say motor insurer Ageas and the Road Safety Foundation (RSF).

Both organisations are now calling on an immediate investment from the UK government of £75 million, and the same amount annually for five years thereafter to improve the country’s riskiest roads.

It is estimated that this investment could prevent as many as 5,600 deaths or serious injuries over the next two decades with a prevention value of around £2 billion.

RSF says 654 lives out of 1,793 would not have been lost in 2017 if the UK was on target to halve road deaths by 2020. Also, 2,549 road death could have been prevented between 2010 and 2017 if the country was on track.  

A %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external report false https://www.ageas.co.uk/globalassets/assets/newsroom/eurorapgb2018_gettingbackontrack.pdf false false%> by Ageas says the Dangerous Road Map has identified 40 ‘persistently higher risk’ roads which must be addressed by the UK’s Safer Roads Fund. These areas have an average of at least one fatal or serious crash mile in a three-year survey period between 2014-16.  

Ageas and RSF believe a single investment of £75m on these roads would prevent an estimated 1,110 fatal and serious injuries over the next 20 years.

Getting Back on Track also shows in 2017.

•    The societal cost of road traffic crashes was £35bn.
•    An average of 73 people were killed or seriously injured on Britain’s roads every day.
•    Motorcycle fatalities increased by 9% from 319 in 2016 to 349.
•    Six out of ten fatal casualties occurred on rural roads.
•    Nearly 6% of fatal casualties occurred on motorways.

The Safer Roads Fund was part of an investment package announced in 2016 by the Department of Transport to upgrade 50 of the UK’s most dangerous local A-road sections.

Suzy Charman, executive director of the RSF, says progress to reduce the rate of death and serious injury on UK roads has flatlined since 2010.

“The Safer Roads Fund has allowed the road safety community to demonstrate that investing in road safety engineering treatments really does have life-saving potential, and also stacks up as an investment when compared to other transport initiatives,” she adds.

Charman believes the continuation of the fund would be a critical way of achieving zero road deaths by 2050.

Andy Watson, CEO of Ageas, believes a reduction in crashes will benefit the economy.  

“Fewer crashes mean fewer insurance claims – and saving an annual of £23.2m that we can pass onto our policy holders,” Watson adds.

Other findings show the risk is lowest in the West Midlands and the most improved road is the A161 in Yorkshire with fatal and serious crashes decreasing from 13 (in 2011-13) to one (in 2014-16).

Related Content

  • Deriving data to tackle tribal road crashes
    June 14, 2017
    David Crawford looks at a new initiative to deal with high crash and fatality rates on America’s tribal roads. According to the US Centres for Disease Control and Prevention, on average two members of the country’s indigenous communities - American Indians or Alaskan Natives (AI/AN) - die every day in motor vehicle crashes. This represents a far higher percentage than that of the country’s general population. Historically, the US states with the worst records are Wyoming, South Dakota, Montana, North Dakot
  • Aisin's RoadTrace tool emerges as predictive aid to reach Vision Zero
    December 4, 2024
    Solution uses 'harsh-braking' data to identify crash blackspots
  • Bird enables reports of poorly parked and damaged e-scooters
    November 15, 2018
    Bird is to roll out an app feature which allows people to report poorly parked or damaged electric scooters to the company. It is an attempt to solve one of the biggest bugbears surrounding the deployment of scooters and dockless bikes – the issue of what happens when users abandon or abuse the vehicles. Bird says the app’s new ‘community mode’ will improve parking and safety in the cities where it operates, such as Portland and Salt Lake City. The company will use reports to reposition poorly parked e-
  • Red light cameras ‘reducing intersection deaths’ in Toronto
    September 4, 2017
    The city of Toronto, Canada has seen an average drop of 40 per cent in the number of collisions causing a death or serious injury at intersections equipped with red light cameras, according to the Toronto Star. At some locations, there have been no deaths or serious injuries caused by collisions since the cameras were installed.The city has almost doubled its red light cameras as part of a plan it says is aimed at eliminating traffic death and serious injuries.