Skip to main content

Ford and StreetLight Data combine on safety  

Collision data and travel patterns are overlaid to see where road improvements are needed
By Adam Hill October 16, 2020 Read time: 2 mins
Bike, pedestrian and vehicle safety issues can be tackled, the two firms say (© Monopoly Monopoly | Dreamstime.com)

Ford Mobility and StreetLight Data have launched a data package which they say offers insights into road safety for departments of transportation and local authorities.

Safety Solutions brings together Ford’s Safety Insights tool - which uses collision data and connected vehicle input on near misses to find potential accident hotspots – and StreetLight’s Software as a Service (SaaS) platform StreetLight InSight, which supplies travel pattern data based on smartphones and navigation devices in connected vehicles, trucks and Internet of Things devices.

The new bundle can overlay crash information with vehicle, bicycle and pedestrian metrics to work out in which locations authorities should act to improve traffic safety.

“This kind of collation and analysis was previously very time-consuming and often lacked any visual representation to help planners and engineers rapidly identify, analyse and recommend countermeasures for particular safety concerns,” says Cal Coplai, product owner of Ford Mobility’s Safety Insights.

In a separate announcement, StreetLight’s data analysis has revealed that Covid-19 has changed traffic patterns in the US, shifting the morning rush hour in particular. 

Instead of the typical sharp increase in morning travel, followed by a drop and then an afternoon peak, the vehicle miles travelled (VMT) analysis shows weekday traffic building gradually toward a more sustained afternoon high.

In cities there are still ‘peak PM’ commutes – but the peaks are less pronounced.

Washington, DC, now has a slightly earlier peak for PM travel than during the same period in 2019, while Los Angeles and San Francisco have a “mini rush hour” just after lunch.

PM congestion begins earlier - but ends sooner – and there is more vehicle travel around midday than was the case last year.

For more information on companies in this article

Related Content

  • Wejo unveils data products to predict traffic build-up
    September 24, 2019
    Wejo has launched three products using connected vehicle data which it says can pinpoint where and when traffic is going to build up. Wejo founder Richard Barlow says the company has curated more than 130 billion miles of data, showing “the positive impact connected vehicles have on solving some of today’s biggest challenges facing road users”. He adds: “Drivers get direct benefits from sharing their connected vehicle data enabling their journeys to be faster, safer and less polluting.” The compan
  • 50 years of Cubic Transportation Systems
    August 25, 2022
    If you detect an air of celebration on the Cubic stand, there’s a good reason for it. June 2022 marked 50 years of Cubic Transportation Systems. While Cubic Corporation started 70 years ago, the transportation business began in 1972 and has since been nurtured and developed into a successful $1 billion enterprise and an established leader in the transportation industry.
  • Reducing congestion with Tomtom's historical traffic data
    December 5, 2012
    Historical traffic data provided by TomTom is being used by the local government in Spain’s Basque region to reduce road congestion at less cost. Old habits die hard. Photos from as far back as the 1930s show people counting cars by the roadside in order to provide congestion data to those running road networks. Today, such techniques are still used, albeit augmented by a range of automation technologies such as inductive loops, infra-red sensors and number plate recognition. Even with these advances, howe
  • Ride sharing services increase traffic, says Schaller Consulting
    August 1, 2018
    Ride sharing services such as Uber and Lyft, also called transportation network companies (TNC), are increasing congestion in US cities, says Schaller Consulting. The transport consultancy’s latest report reveals TNCs add 2.6 new vehicle miles on the road for each mile of personal driving removed, increasing driving on city streets by 160%. Called The New Automobility: Lyft, Uber and the Future of American Cities, the document combines research and data from a national travel survey to create a detailed