Direct Line showcases The Smart Crossing in London

In response to 7,000 incidents taking place at pedestrian crossings each year in Britain, Direct Line has unveiled the new Smart Crossing in London which has been developed by urban design technologists Umbrellium. The Smart Crossing uses research from the Transport Research Laboratory (TRL), which identified many factors that impact the safety of pedestrians on road crossings. These include, the pedestrian’s position and route as they cross the road, the influence of other pedestrians dangerously crossi
October 10, 2017 Read time: 2 mins
In response to 7,000 incidents taking place at pedestrian crossings each year in Britain, 4236 Direct Line has unveiled the new 5062 Smart Crossing in London which has been developed by urban design technologists Umbrellium.


The Smart Crossing uses research from the Transport Research Laboratory (491 TRL), which identified many factors that impact the safety of pedestrians on road crossings. These include, the pedestrian’s position and route as they cross the road, the influence of other pedestrians dangerously crossing the road and the impact of overcrowding at crossing facilities.

The Smart Crossing spans 7.5m x 22m of responsive road surface and uses computer vision technology to see what is happening around it, and an LED road surface to change its markings to keep users safe. It can pre-empt pedestrians’ movement and where the eyeline is most likely to be without manual intervention. The Smart Crossing can also widen to accommodate large groups, which could help reduce the number of crowd-related incidents outside schools or sporting events. In addition, it assists in emergency situations, such as a child chasing a ball into the path of oncoming traffic. Smart warning signals can also be used to ensure pedestrians are not hidden by high sided vehicles which can create a blind spot for other drivers. Finally, the smart crossing can use dynamic road and pavement patterns to urge pedestrians using their mobile phones to look up and focus on the crossing.

Jason Wakeford, head of campaigns at road safety charity, Brake said, “This innovative pilot is a great example of how technology can help to improve road safety. We look forward to seeing the results of this trial and hope Smart Crossings will be rolled out in towns and cities across the country."

UTC

Related Content

  • September 30, 2015
    Mayor unveils expanded traffic-busting plans to keep London moving
    The Mayor of London, Boris Johnson, has unveiled the new measures Transport for London (TfL) is introducing to ease traffic in the capital and minimise disruption on the roads as major work to improve the network continues as part of the Mayor’s US$6 billion Road Modernisation Plan. The innovations include: Trials of new technology - for the first time on the TfL road network a new generation of digital road signs will provide people with real-time information on journeys using major routes into London.
    Read More
  • September 30, 2020
    Waze to warn drivers at rail crossings
    US rail operator Norfolk Southern targets areas with 'history of vehicle-train incidents'
    Read More
  • May 13, 2016
    Smartphones smooth the journey for visually impaired
    Moves to make life easier and safer for vulnerable and impaired road users are gaining strength on both sides of the Atlantic. A recent webcast by the US Roadway Safety Institute, based at the University of Minnesota, showcased work in progress on a positioning and mapping methodology using Bluetooth and smartphone technologies to support situation awareness and wayfinding for the visually impaired.
    Read More
  • December 5, 2013
    FOTsis targets ‘socially inclusive’ cooperative ITS
    The FOTsis project addresses the imbalances between the vehicular and infrastructure sides of cooperative ITS infrastructures and looks to ensure road operators can help to enrich future technology applications. By Jason Barnes. Several developments have conspired to push the vehicular side of cooperative infrastructures/cooperative ITS to the fore in recent years. The automotive industry’s rather shorter product development and lifecycles combined with economic slowdown in many regions gave rise to the not
    Read More

Highlighted Content