Skip to main content

City of Madison awarded ITS Wisconsin Project of the Year

The City of Madison, Wisconsin, in association with Strand Associates, was recently awarded the ITS Wisconsin Project of the Year Award for the Verona Road Adaptive Signal Control Deployment. The project deployed Econolite’s Centracs Adaptive ahead of major highway improvement construction to help better manage alternative route/bypass traffic along an already high-volume corridor. The City worked proactively to address the projected 20 per cent increase of traffic volume through the alternative route by
November 4, 2015 Read time: 2 mins
The City of Madison, Wisconsin, in association with Strand Associates, was recently awarded the ITS Wisconsin Project of the Year Award for the Verona Road Adaptive Signal Control Deployment. The project deployed 1763 Econolite’s Centracs Adaptive ahead of major highway improvement construction to help better manage alternative route/bypass traffic along an already high-volume corridor.

The City worked proactively to address the projected 20 per cent increase of traffic volume through the alternative route by using intelligent transportation system technology, particularly adaptive signal control.

Centracs Adaptive is a module integrated in Centracs ATMS. For this project, the City of Madison deployed Centracs Adaptive to 13 signals along the alternative corridor. Installed in July 2014, Econolite claims Centracs Adaptive has been validated to reduce travel times by up to 22 per cent and provides the City with excellent incident response capabilities.

“Having recently timed this corridor, we were very pleased with the effectiveness of Centracs Adaptive to significantly reduce travel times even over a newly timed corridor,” said assistant city traffic engineer Scott Langer. “You might expect a 22 per cent improvement over previously non-timed signals, but this kind of result to recently timed signals speaks volumes to the legitimacy of adaptive signal control in improving travel times.”

Partnering with the City of Madison were the City of Fitchburg, Dane County, Wisconsin DOT, Strand Associates, and Econolite distributor Traffic Control Corporation.

For more information on companies in this article

Related Content

  • Syracuse models post-industrial revival for US cities
    August 13, 2015
    A connective corridor in Syracuse, New York State, could be a model for other post-industrial cities, as David Crawford discovers. The aim of the city of Syracuse’ 5.6km-long Connective Corridor in Onandaga County in upstate New York is to create a model ‘complete street’ for use in wider regeneration schemes. Key transport-sector components are traffic calming, high-quality transit with accessible passenger information, plus walkability and bike-friendliness.
  • Loop detection still has a part in traffic management
    March 2, 2012
    Bob Lees, co-founder of Diamond Consulting Services, on why the loop detector just refuses to go away. The more strident proponents of newer and emergent detection technologies are quick to highlight what they see as the disadvantages, and hence the imminent passing, of the humble inductive loop. The more prosaic will acknowledge that loops continue to have a part to play in traffic management, falling back on the assertion that it is all a question of application. And yet year after year the loop, despite
  • Driving forward cooperative intersection safety applications
    July 24, 2012
    Gregory Davis, FHWA, John Harding, NHTSA, and Mike Schagrin, ITS Joint Program Office (RITA) chart the course for cooperative intersection safety applications being pursued as part of the IntelliDrive programme. Crashes at intersections accounted for 8,703 highway fatalities in the US in 2008. Research and development is moving forward on IntelliDriveSM safety applications designed to help drivers avoid intersection accidents. These new safety systems could substantially drive down the highway death and inj
  • Lidar: recipes for success
    March 28, 2022
    Lidar is being deployed all over the world - and you can even read a cookbook on the subject...