Skip to main content

City of Madison awarded ITS Wisconsin Project of the Year

The City of Madison, Wisconsin, in association with Strand Associates, was recently awarded the ITS Wisconsin Project of the Year Award for the Verona Road Adaptive Signal Control Deployment. The project deployed Econolite’s Centracs Adaptive ahead of major highway improvement construction to help better manage alternative route/bypass traffic along an already high-volume corridor. The City worked proactively to address the projected 20 per cent increase of traffic volume through the alternative route by
November 4, 2015 Read time: 2 mins
The City of Madison, Wisconsin, in association with Strand Associates, was recently awarded the ITS Wisconsin Project of the Year Award for the Verona Road Adaptive Signal Control Deployment. The project deployed 1763 Econolite’s Centracs Adaptive ahead of major highway improvement construction to help better manage alternative route/bypass traffic along an already high-volume corridor.

The City worked proactively to address the projected 20 per cent increase of traffic volume through the alternative route by using intelligent transportation system technology, particularly adaptive signal control.

Centracs Adaptive is a module integrated in Centracs ATMS. For this project, the City of Madison deployed Centracs Adaptive to 13 signals along the alternative corridor. Installed in July 2014, Econolite claims Centracs Adaptive has been validated to reduce travel times by up to 22 per cent and provides the City with excellent incident response capabilities.

“Having recently timed this corridor, we were very pleased with the effectiveness of Centracs Adaptive to significantly reduce travel times even over a newly timed corridor,” said assistant city traffic engineer Scott Langer. “You might expect a 22 per cent improvement over previously non-timed signals, but this kind of result to recently timed signals speaks volumes to the legitimacy of adaptive signal control in improving travel times.”

Partnering with the City of Madison were the City of Fitchburg, Dane County, Wisconsin DOT, Strand Associates, and Econolite distributor Traffic Control Corporation.

For more information on companies in this article

Related Content

  • Sony helps Rio get a better view of the Olympics
    June 29, 2016
    With the Olympics approaching, Sony’s Stephane Clauss examines how the latest camera technologies can help cities cope with the huge crowds attending major events. This August will see more than 10,000 athletes head to Rio de Janeiro for the Olympics Games. Alongside them will be their coaching staff, a hoard of logistics teams, thousands of volunteer marshals (London 2012 had 70,000) and millions of spectators. All such major events have nervous jitters on the way to the opening ceremony. This year has see
  • First-of-a-kind collaboration to analyse real-time traffic patterns and individual commuter travel history
    February 3, 2012
    IBM has announced a new collaboration with the California Department of Transportation (Caltrans) and California Center for Innovative Transportation (CCIT), a research institute at the University of California, Berkeley, to develop an intelligent transportation solution that will help commuters avoid congestion and enable transportation agencies to better understand, predict and manage traffic flow.
  • LiDAR sets its sights on future problems
    February 23, 2017
    AAdvances in LiDAR are helping transport authorities improve services and identify potential problem areas, as geospatial technology expert Dr Neil Slatcher explains. The effects of climate change on the transport infrastructure have long been a cause of concern within the transportation sector - and not only on the structures themselves but also on the surrounding areas. This year, those concerns have become reality with landslides, structural collapses and surfacing issues impacting services across the wo
  • Colombian highway sees ITS tested to the extreme
    November 13, 2014
    One of the most challenging road construction and ITS projects currently underway is the upgrading of the road from Bogota to Villavicencio. Currently it takes four hours to make the 86km journey between Bogota and Villavicencio using the existing single lane in each direction road which passes through some very challenging terrain. It is the only ground connection between central Colombia and the eastern region which represents 40% of the country’s territory.